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- Secteur d'activité : Divertissement
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant 6 à 12 mois
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Provenance de l'avis
Optymzr Review
Avantages
Customizable, optymzr implementation team is very helpful and willing to create new tools to help our business through OPT.
Inconvénients
The rule engine can only run once a day in a window of time vs. at a time of our specification.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé tous les jours pendant 6 à 12 mois
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Provenance de l'avis
Reporting and Optimizations
Avantages
Makes reporting an absolute breeze. Incredible time saving tool, manual optimizations that would take up to an hour get done in a single click. Love the PPC investigator to identify performance change sources.
Inconvénients
Bulk edits can occasionally result in errors, so I double check all changes
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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Provenance de l'avis
Excellent tool and even better support!
Avantages
Saves so much time and highlights opportunities that i would have missed. Excellent accuracy in all tools.
Réponse de Optmyzr
Thanks for your kind review! I'm happy to hear our tools are highlighting new opportunities and that our support team is effective in helping you with any questions that come up.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant plus de deux ans
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Provenance de l'avis
Review
very good
Avantages
easy QS, daily QS, Keyword lasso, scripts
Inconvénients
no possibility to organize own adgroup and keyword structures - to have the thinks which are important for me personal
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé tous les mois pendant plus de deux ans
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Provenance de l'avis
Great at overcoming some of Google Ads biggest shortcomings
Our exp. has been great my team uses Optmyzr daily for production work and I use it weekly for account management and supervision.
Avantages
I like how easy scanning for problems is with Optmyzr. I can get great insights and actionable information across multiple accounts or all the way down to a single keyword. It's also great for checking quality score improvements and watching bidding.
Inconvénients
Easier script setup. And support was not as responsive as I would have liked. But very issues minor overall.
Réponse de Optmyzr
Thanks for the feedback Bobby. I looked into your experience with support to make sure you get quicker answers next time. Please reach out to me directly if it's ever an issue again.
Agreed on the scripts setup, it's something we're working on making easier...
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé tous les jours pendant 6 à 12 mois
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Provenance de l'avis
Awesome time-saver
I have managed to streamline a lot of the more menial tasks in my everyday work, which has given me more time over for jobs requiring heavier analysis and more of a hands on approach.
Avantages
The ease of use, and the rate at which new features are added and tuned.
Inconvénients
Vague descriptions in some of the more advanced tools.
- Secteur d'activité : Internet
- Taille de l'entreprise : 2–10 employés
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Provenance de l'avis
The Support Team Is Amazing
Lovely product, used primarily for reporting and monitoring. The support from the Optmyzr team is exceptional. Fast response times are the norm and they are great with feature requests too. It's a pleasure working with the tools and the teams.
Avantages
- Great support
-Beautiful, customisable reporting
-Easy to use interface
Inconvénients
- The app tells you how much time you've saved using it. That little feature is wildly inaccurate, but it's really not much of an issue. Just a pet peeve.
Réponse de Optmyzr
Thanks for the review! We're happy to hear you like our tools and the support we're providing. And sorry to hear about your pet peeve... Maybe one day we'll figure out how to use machine learning to give you a better estimate of the time saved :-)
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant 6 à 12 mois
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Provenance de l'avis
Great Product, Hope They Are working on social
Avantages
I love the reporting and Quality Score analysis - saves me tons of time. Also like the A/B ad testing tool and recommendations they automatically send you to help accounts.
Inconvénients
Tried the full version with Facebook reporting and couldn't get an autogenerated report that I liked - it didn't break down the campaigns and actions the way I wanted and seemed a bit buggy - not worth double the monthly cost for me. I found another tool I liked called Cyfe.com
- Secteur d'activité : Services aux consommateurs
- Taille de l'entreprise : 201–500 employés
- Logiciel utilisé tous les jours pendant plus d'un an
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Provenance de l'avis
Optmyzr provides good quick insights in your ppc accounts and saves a lot of time.
Avantages
The control you have in making changes in your account, first you push all suggestions manually after reviewing them. But if you are confident after a while, you can automate these changes.
Inconvénients
It is, like other ppc tools, not able to work well with mutiple conversion actions in the accounts.
- Secteur d'activité : Vente au détail
- Taille de l'entreprise : 501–1 000 employés
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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Provenance de l'avis
Optmyzr Review
With Optmyzr one person could handle a lot of accounts, we have 52 accounts :). Even if a person has not worked with Google ads before, it is not a problem becuase you could use the "workout" and in a short time explain to someone what to do.
What I also like is that the Optmyzr developers take every suggestion from users very seriously and the Optmyzr support team is world class.
Avantages
Its user friendliness and how much it has saved me time. I also love that the developers are always coming with uppdates for the softwear and I also love the powerful rule engine and their express optimization.
Inconvénients
There are som functions in similar softwears ( trueclicks ) that optmyzr does not have.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé tous les mois pendant plus de deux ans
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Provenance de l'avis
Making Creating Custom Scripts Easy
Optmyzr is the best software we have found for creating custom Google Ads scripts.
Avantages
They make customizing scripts for Google Ads easy.
Inconvénients
The scripts don't always work 100%. Sometimes they miss pausing our budgets when we needed them to pause campaigns.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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Provenance de l'avis
Great tool for single user managing multiple campaigns
Avantages
Gives good insights to performance, budget spends and optimization recommendations.
Inconvénients
It's a bit pricey, when compared to competitors, but I've been able to justify the cost to my agency.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant plus d'un an
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Provenance de l'avis
Amazing
Time savings and knowledge.
Avantages
I love the easy scripts integration and the fact that you have some of the brightest people in the industry helping you along the way.
Inconvénients
They don't offer Facebook optimization and I you need to pay for automation for the custom bid rules.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Provenance de l'avis
ADUX
Avantages
Analysis and automations for budgets and one word keywords.
Inconvénients
It's only in english. All our employees speak french so it's hard to understand et get support for them. It's expansive for Canadians customers, we are looking for something else.
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Provenance de l'avis
Optmyzr is a wonderful tool for fairly new, intermediate & even advanced Adwords users
Avantages
The look & feel is the most striking thing. Having used almost ever Adwords tool on the market, Optmyzr is certainly the most gorgeous. But what I love most is finding a new option, or a new tool every other time I log in! What's possible with just one tool is frankly ridiculous.
Réponse de Optmyzr
Thanks for the kind words Mike! It certainly means a lot to us when we get this type of review from one of the authors of the world's best selling book on AdWords!
- Secteur d'activité : Loisirs, voyage et tourisme
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Provenance de l'avis
Optmyzr saves you a lot of time if you have multiple accounts to manage
Avantages
Easy to find useful insights for our 6 in-house brands on both Bing and Google Ads.
Very easy to implement changes.
Great reporting, including Facebook reports.
Inconvénients
A bit pricey to get access to the Rule Engine and other pro features
- Logiciel utilisé tous les jours pendant 6 à 12 mois
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Provenance de l'avis
Very helpful for time consuming task
Avantages
Here is what I like most form this software
- time consuming task shortcut
- user interface very simple
- auto report
- account workout
- script
Inconvénients
There is not so much cons about this software, maybe the high price and a more responsive customer support
Réponse de Optmyzr
Thanks for the review Alvise! I'll have a chat with your account manager to make sure there's a good plan in place for getting support as fast as you need.
- Secteur d'activité : Vente au détail
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé Autre pendant 6 à 12 mois
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Provenance de l'avis
Good Tool
Avantages
I like some of the tools like the "conversion grabber" however it's not available for Bing Ads
Inconvénients
Some of the tools only work for Google, not Bing. You are also not able to add Gemini
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé tous les jours pendant plus d'un an
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Provenance de l'avis
Excellent product with well thought out tools.
Avantages
Great optimization tools that allow us to get things done quickly for the most important KPI for our clients.
Réponse de Optmyzr
Thanks for your review Ed and for being a loyal customer. Keep us posted on whether we can help you in any way with trainings or new features!
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Provenance de l'avis
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé tous les mois pendant plus d'un an
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Provenance de l'avis
Universal tool for various optimization
Avantages
- taking into account bigger data and providing specialists with suggestion and statistics that could be harder or longer to obtain on their own
- many optimization tools
- quite user-friendly interface
- reporting templates
Inconvénients
I can't think about anything at the moment, I'm content with software.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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Provenance de l'avis
Love Optmyzr
Avantages
easy to use
great reporting
great results
Inconvénients
some of the reports are a little slow to load
- Logiciel utilisé toutes les semaines pendant plus d'un an
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Provenance de l'avis
An exceptionally helpful software that assists our PPC account team with smart recommendations.
Avantages
I love that the recommendations seem to often be curated well, which reduces time spent trying to determine if the tool is accurate. Optmyzr has become a heavy-hitting tool in our management process because of its good recommendations that assist us in making the overall decision.
Inconvénients
The account linking in Google Merchant Center Interface drops constantly for us. The fix is fairly simple in terms of just relinking the accounts, but it does take additional time each time we want to refresh an account.
- Secteur d'activité : Hôtellerie
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé tous les jours pendant 6 à 12 mois
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Provenance de l'avis
Optmyzr
Avantages
Mostly like to things the custom reports and optmyzr express
Inconvénients
still looking what I like least but I can't find it.
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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Provenance de l'avis
The Optmyzr team is extremely professional, highly knowledgeable, and great to work with.
Avantages
All the features like Optimization Tasks, budget management (easy to day part). The interface is easy, and I like seeing how much time the optimizations save me.
Inconvénients
While the basic features are easy, some of the advanced features like scripting are extremely powerful, but do take time to understand.
Réponse de Optmyzr
Thanks for the review Karl! It's really great to hear that you've taken the time to learn our more advanced features because they can indeed save a ton of manual work if you're willing to invest some time upfront to learn how they work.
We're currently revamping some of our more advanced tools like the Hour of Week and Geo Bid tools to make them easier to learn while still keeping all their capabilities for power users like yourself.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé toutes les semaines pendant plus d'un an
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Provenance de l'avis
Optymzr is useful tool with
Avantages
I like the most Shopping Campaign management - Campaign builder and Campaign refresher saves many hours every month
Inconvénients
Many of optimization suggestions can not be automatically done in AdWords accounts - i can just we reccomendations, for example about bid adjustments or conversion grabber
- Secteur d'activité : Internet
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Provenance de l'avis
It works as advertised
Saves time
Avantages
Automation tools that save me lots of time. Ease of linking acounts
Inconvénients
Complex at times and that can be a bit confusing
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Provenance de l'avis
Amazing ppc tool
Avantages
Covers wide range of features, eg bidding or reporting
Inconvénients
Missing some analysis feature, like common pitfall check for accounts
- Secteur d'activité : Vente au détail
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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Provenance de l'avis
Wonderful way to automate functions to expand discovery
Wonderful!
Avantages
Automating bid adjustments and optimizations to take my mind off those and more time to dig into the data and find wins!
Inconvénients
DId take a bit of time to figure out the setup but Optmyzr has a wonderful support team to help out and is open to feedback if a product doesnt fit exactly what's needed.
Réponse de Optmyzr
Thanks Michael! We're happy to hear our software's time saving capabilities allows you to focus on the higher value work you do.
- Secteur d'activité : Internet
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
An Essential Tool For Your PPC Toolbox
It has been great. However, I still feel like I’m not using Optmyzr to its full potential.
Avantages
Optmyzer expands my capacity and thereby my profitability. I can take on more clients without any fear of neglecting my currents clients.
Inconvénients
Works great for Google Ads-only clients, but I have fewer of those joe than ever. I’m still having to track stats and budgets outside of Optmyzer for clients who advertise on other (primarily social) networks.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant 6 à 12 mois
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Provenance de l'avis
One of The Best PPC Tools on The Market!
A very very good product, every ppc marketer can use this. I have used other producivity tools that were priced higher but didn’t deliver. This tool saves me a crap ton of time of going through data. Highly recommend to anyone.
Avantages
Easy to use, very intuitive. Everything
Inconvénients
These have been communicated to support.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé tous les jours pendant 6 à 12 mois
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Provenance de l'avis
Optymzr Review
Really good, huge time saver with budget pacing
Avantages
Easy of use,
Huge time saver,
Pretty good respone
Inconvénients
Finding information about more technical things can rely on their support - which can be annoying if you must wait
- Secteur d'activité : Marketing et publicité
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Provenance de l'avis
review for Optmyzr
i am very satisfied with the tool it is very helpful and time saver for me since I run more than 100 campaigns
Réponse de Optmyzr
Thanks for reviewing us! Let us know what change we could make to earn that 5th star :)
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Provenance de l'avis
Great, even if you use it for reporting alone!
Started using it primarily for the reporting features, but soon discovered all the additional optimization benefits.
Avantages
Automated & customizable reporting with so many additional features.
Inconvénients
I don't utilize all the features enough, but that's on me.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé toutes les semaines pendant 1 à 5 mois
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Provenance de l'avis
Great Tool
Nice communication with the Optmyzr team. Easy to use tool.
Avantages
Structured approach to manage your google ads. Love the support and exchange with Optmyzr. Love that they constantly improve and adapt to new google features.
Inconvénients
All good, nothing to complain so far. Of course it could be cheaper, as always ;)
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé toutes les semaines pendant 1 à 5 mois
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Provenance de l'avis
A tool that don't cost 3% of media investment and that generate a real good ROAS
In only a quater we tested 3 major accounts and all those account have seen an increase in performance!
Avantages
Ease of use. One click optimizations and custom workout!
Inconvénients
I would like to see a smart bidding option that gaves us more flexibility than Google Ads. Kenshoo, Marin, AMO, gives us thoses kinds of feature.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
Easy to use but there are missing features.
We have saved time in optimising the client's campaign. We have also saved time in generating reports. Though there are some missing features in the report, it's still better than other software.
Avantages
It's nice to have a software that will easily analyze the performance of the campaign and give you suggestions to further improve the existing campaigns. The custom workflow saves a lot of time.
Inconvénients
The reporting does not allow to customise the number of rows being shown for the ads, ad groups, campaigns, and keywords. It does not look good on the PDF format.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
Very helpful for prompt reports
Positive. Had personal training from Senior Account Manager Madhurima Gupta - extremely professional and pleasant. Opened eyes on many hidden features and pro tips
Avantages
Great report builder; awesome dashboard lets you track and evaluate dozens of accounts
Inconvénients
Shopping campaigns optimisation functionality could be improved, didn't find it very helpful
- Secteur d'activité : Vente au détail
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé tous les mois pendant 6 à 12 mois
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Provenance de l'avis
Great Tool If You Have Limited Time
It was a great experience and we will probably reevaluate using it again.
Avantages
It definitely cut down on the time that optimization tasks take. There was a variety of tools as well.
Inconvénients
Some features require you to pay more. The shopping ads tools required a more expensive subscription.
- Secteur d'activité : Services financiers
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé toutes les semaines pendant 1 à 5 mois
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Provenance de l'avis
Recomendo
Avantages
Ajuda os especialistas na otimização da campanha.
Inconvénients
Este é um software do qual não tenho queixas
- Secteur d'activité : Services et technologies de l'information
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé toutes les semaines pendant 1 à 5 mois
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Provenance de l'avis
Optmyzr Review from Outshine
Avantages
The weekly reporting tool I have utilized to track conversions and ad audits
Inconvénients
i wish each thing had a reason why to use. like ad audits when i first started i didn't understand how i could utilize them into a practice. like a "use this because"
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
Makes many tasks much quicker than editing in Adwords
Avantages
Shopping campaign bidding tool makes managing a large feed much easier than any other tools I could find. Only wish is use could sort by column.
Inconvénients
Load times are long due to our large feed 200K +. It does not seem that I can use the "Product Group Refresher Pro" due to the size of our feed. Also the refresher tool wants to sub-divide some higher level segments that we would never breakout. Wish you had to option to ignore some of the sub-divisions.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé toutes les semaines pendant 1 à 5 mois
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Provenance de l'avis
Optmyzer a great tool for PPC
Avantages
This is a tool that let's you handle Google Ads accounts and cut you time managing them. Thus, increasing your own or your clients revenue.
Inconvénients
The downside of the tool is that you need to know quite a bit about PPC admin.
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
Optimize your adwords and big ads budgets, get the most for your money
Avantages
Easy to optimize your adwords and big ads to reduce CPC and increase conversions. Great reporting and simple to use.
Inconvénients
Weaker solutions for optimizing display campaigns, some features and suggested changes are hard to find.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les mois pendant plus de deux ans
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Provenance de l'avis
The one Adwords management software I can't live without.
Save time, look professional, get an extra helping hand with pay per click changing so fast.
Avantages
Easy, simple, organized and well thought out. The software has reached a point where we don't spend our time inside the monster that is Adwords.
Inconvénients
There is no backup function or restore function with the software.
Réponse de Optmyzr
Thanks for the review Tony! I'm happy to hear it's helping you run a quality PPC agency. I'll also add your feedback for a backup and restore function to our wishlist.
- Secteur d'activité : Vente au détail
- Taille de l'entreprise : 201–500 employés
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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Provenance de l'avis
Good PPC tool, but is not for everyone
Avantages
Capabilities and available features. Very customizable and sometimes complex to set all up.
Inconvénients
Could do with more predefined reports and the possibility to customize the pricing.
- Secteur d'activité : Services et technologies de l'information
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
Good reporting
The support staff is friendly and helpful
Avantages
Its make reporting so easy, the scheduling function is also good.
Inconvénients
technical error of the generated report causing an issue
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 501–1 000 employés
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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Provenance de l'avis
Feedback
Avantages
Thanks to Optmyzr tools, I was able to acquire valuable insights and help me to manage PPC accounts.
Inconvénients
Nothing to report. Everything works fine for me.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
Overall Good to Use
Avantages
PPC Investigator is a great tool to find out the root cause of matric changes.
Inconvénients
Google Shopping Campaign bid Optimization is not working well.
- Secteur d'activité : Santé, bien-être et fitness
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Provenance de l'avis
THE MUST HAVE if you're managing huge adwords accounts !
Avantages
You save a lot of time throught the optimizations suggestions. Really easy to use, really pro help desk, a lot of great features ! I'm really found of Optmyzr !!
Inconvénients
Really, there is not a lot of negative aspects of this software. Maybe some benchmark advises should be added to make it perfect !!
