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- Secteur d'activité : Gestion de l'enseignement
- Taille de l'entreprise : 501–1 000 employés
- Logiciel utilisé tous les jours pendant plus de deux ans
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Provenance de l'avis
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4 years of using Akero
We use Akero daily for a variety of tasks, from displaying lead data 'at a glance' to setting up lead capture forms, we use it for general automation (sending leads emails, adding notes to their profiles, etc), sending out mass emails with mail.akerolabs.com - Overall we use a wide range of features in Akero, and I'd like to think that we use them to the full extent. One of the most recent and biggest projects we've used Akero for is our 2020 Clearing campaign, in that alone we have multiple forms, different automation set up depending on what the lead enters in the capture form.
I'm very happy with the feature set available in Akero and I'm very impressed with the number of updates you get as a customer.
Avantages
Overall Akero is very easy to use, I've had to train a good number of staff to use Akero and it's always been a huge success. Akero's UI is well thought out and really easy to figure out for both technical and non-technical users.
The constant development of the package is also very commendable. I feel like year to year there are new features that both make Akero more versatile and easier to use at the same time.
In terms of specific features, by far my favorites are in the Forms section. Akero is incredibly versatile when it comes to creating and customizing lead capture forms. One of my favorite features is allowing you to choose a 'slim' embed where it comes with just the form fields and necessary JS and it's up to you to style it and really make it look like a native part of the website. Akero is filled with little features like that that just make it great for just about any use case.
Inconvénients
For the most part, Akero is very adaptable and covers all basis of our business needs. One feature that I would love to see is better integration between Akero Labs and the Mailer from Akero. Currently, you can connect the two but the process isn't very intuitive and takes quite a bit of setup.
There are also additional improvements I'd love to see, for example, more features in workflow creation, currently, after you set up filters you have two branch splits - if the condition is true and if the condition is false. I would LOVE to see multiple filters that all trigger a different action in the system. I think that would cut down the number of workflows we'd have to create.
There are also some very small features missing from Akero that would be really useful for example a "confirm email" field that just checks that whatever is in that box matches what's in the email field. Luckily recently a new Akero roadmap has been launched where I can submit ideas and that in itself has been huge.
Réponse de Akero Labs
Thank you so much for your review and four years of custom with us here at Akero!
It's great to hear the pros of the system align directly with what we're looking to achieve with the platform, including our intuitive UI and regular updates keeping our offering fresh and up to date with the needs of the sector.
The features you've mentioned are all things now being considered by our product team, thanks to your submissions through the product board feature request function. We will keep you updated with the progress of these.
Once again, thank you for your excellent use of the system and we look forward to working with you for many years to come!
- Secteur d'activité : Gestion de l'enseignement
- Taille de l'entreprise : 5 001–10 000 employés
- Logiciel utilisé tous les jours pendant plus de deux ans
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Provenance de l'avis
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Review UvA
Overall it is a user friendly system. Only on some occasions the automatic mail didn't seem to work for like 15 minutes. Usually that is not a problem, but sometimes we have a mailing with a sign up deadline and when people are late and don't receive the email right away, they cannot sign up.
It is difficult to show when this happens, because the system shows the email is sent and it just takes some time to receive it. Once we reported it and customer service checked, it all worked again.
Avantages
That you can use it as a CRM system as well as a mailing system
Inconvénients
That the mailing part of it is very limited. Or you will have to pay a lot more. Designing mailings is very basic, so we do this in another system and import it in Akero.
Réponse de Akero Labs
Hi there,
Thank you very much for your review.
I have caught up with our customer support team and they have assured me that the delay on the emails has been resolved and fixed for future usage, as always they are on hand to help!
It's great to see you using both our CRM and automated email functionality. To expand your usage and platform profitability, you can utilise our Customer Success team to branch your usage out even further. One of our specialists will reach out to you shortly.
Thank you once again for your customer and we look forward to working with you further in the future!
- Secteur d'activité : Gestion de l'enseignement
- Taille de l'entreprise : 201–500 employés
- Logiciel utilisé tous les mois pendant plus de deux ans
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Provenance de l'avis
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Essential part of our event planning
We primarily use Akero for capturing and developing leads for open events at the college. The tracking capabilities and reports are really useful and great for showing senior management what has worked well within the marketing campaign.
At the moment we use a different email marketing platform however we are interested to see that the Akero package is developing further to encompass more functionality in this regard which may enable us to pull all our activity together into the single platform in the future.
Avantages
Reports
Inconvénients
The fact that I now have to pay for it when previously it was free of charge for charities and educational institutions.
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