Akero

4 years of using Akero

We use Akero daily for a variety of tasks, from displaying lead data 'at a glance' to setting up lead capture forms, we use it for general automation (sending leads emails, adding notes to their profiles, etc), sending out mass emails with mail.akerolabs.com - Overall we use a wide range of features in Akero, and I'd like to think that we use them to the full extent. One of the most recent and biggest projects we've used Akero for is our 2020 Clearing campaign, in that alone we have multiple forms, different automation set up depending on what the lead enters in the capture form.

I'm very happy with the feature set available in Akero and I'm very impressed with the number of updates you get as a customer.

Review of Akero for BCA

Here at BCA we use Akero for all of our Open Event Facebook Campaigns. It has been a huge help to us having all of the pre-registrations in one place and a massive change from our old system where the pre-registrations would be sent directly to our emails from the website which we then would input manually onto a spreadsheet. As well as helping us by having all of the leads in one place, it has saved us a huge amount of time.

It is also great to have the landing page embedded onto our website and the forms/ landing page is very user friendly.

Review UvA

Overall it is a user friendly system. Only on some occasions the automatic mail didn't seem to work for like 15 minutes. Usually that is not a problem, but sometimes we have a mailing with a sign up deadline and when people are late and don't receive the email right away, they cannot sign up.

It is difficult to show when this happens, because the system shows the email is sent and it just takes some time to receive it. Once we reported it and customer service checked, it all worked again.

Akero has been essential to the large task we have of managing our student helper cohort.

Essential part of our event planning

We primarily use Akero for capturing and developing leads for open events at the college. The tracking capabilities and reports are really useful and great for showing senior management what has worked well within the marketing campaign.

At the moment we use a different email marketing platform however we are interested to see that the Akero package is developing further to encompass more functionality in this regard which may enable us to pull all our activity together into the single platform in the future.

Akero is crucial to our marketing activity

It's essential we are able to track how many leads our marketing campaigns are generating and which where the leads are coming from. Akero allows us to create custom landing pages easily and quickly as well as providing a highly personalised experience for our contacts which is completely trackable, so we know we are spending our money in the right places. The new automation features are great to and the platform is constantly evolving, I'd definitely recommend!

Great CRM and marketing suite

Akero is a great CRM at a good price point. Crucially it helps bridge the gap between sales and marketing, allowing us to link them together and more accurately track campaigns and ROI and also maximise sales on the leads we generate. The guys at Akero have been fantastic in helping us get set up and helping us with implementing more complex workflows to take full advantage of the softwares capabilities. Would highly recommend.

Great tool and my little helper!

Akero is easy to use we are able to manage our personalised customer journeys, which we think has increased the some conversion. We like the personalisation, and the one click Facebook publishing. The capture, tracking and analysing tools are great.

Very good CRM system

A very good CRM system that gives the user an overview of running campaigns and leads management. One function that is especially good is the very extensive landing page tool. Good looking, easy to use and allows you to get creative.

Good, stable product

Been using Akero for the last year. It's a good, easy to use tool to build campaign landing pages and capture campaign leads. Recommended.