SendGrid

Avantages

SendGrid allows us to send personalized mass marketing emails to our large database without trouble. Email campaigns can be send using drag&drop email builder which is very easy to use and provides a lot of features and is a good point for starters. However, what I really like is their API integration with a lot of other software. Developers can create API keys for SMTP email sending from their application and it is relatively easy to integrate it because all major programming languages are supported out of the box.

Inconvénients

I had some troubles with verifying domain email for sending but one support ticket resolved it in a very short period of time. Also had troubles with sending emails from IP addresses that were on email spam/blacklist. However, that can be mitigated by upgrading to a more pricier plan.

Avantages

The contact feature and UI are the best; you need no training and you can pretty much immediately start using it.

Inconvénients

The software is riddled with bugs. This is the only downside to this software. After using it for 2 years, we decided to move on to different software.

Alternatives envisagées 

Pourquoi passer à SendGrid

Avantages

We have been using Sendgrid for more than 2 years, we use it only for transactionals emails. Now we are moving to another solution because of the weak delivery provided by sendgrid.

Inconvénients

Available only in English. Add spanish and french will be a plus

Avantages

When we build a webapp, one of the first things we integrate is SendGrid. It is reliable and easy to setup. We have no reason to choose any other solution.

Inconvénients

Only negative thing I can think of, is that I feel like we tend to be late to learn about new features in SendGrid. Maybe the team could do a better job at communicating updates through more mediums.

Avantages

SendGrid is a very reliable solution for sending emails via SMTP or via their API. We have experienced great deliverability of our emails as well as excellent reliability with their service. SendGrid has good pricing as well and can handle sending a large number of emails without a high cost.

Inconvénients

The initial setup took a bit of time, it wasn't entirely clear how to authenticate with SendGrid - the documentation was a mix between explaining normal SMTP email sending and sending via the API and it wasn't always clear which they were referring to.

Avantages

Sendgrid is highly configurable to the needs and database structure of our business. It helps blend data, product, and marketing all while ensuring reliable data and deliverability. Tons and tons of automation and customization features as well.

Inconvénients

I wish it were easier to isolate and visualize the performance of a single email rather than just an email category. I find myself searching an address who I know received a certain email, clicking into their profile and history, and then clicking on that email in order to view performance and the template.

Avantages

It's versatile and offers importing of as many contacts as you want which is ideal for us given that we use Salesforce to import contacts from. Has most features that an marketing software has, other then automations.

Inconvénients

I can't count how many times I've come across glitches. And user glitches that lasted months! particularly during the switch over from the original newsletter system to the "marketing campaigns" system. It was very poorly managed to the point where we couldn't even switch users without completely logging in and out. Managing unsubscribes across multiple users is virtually non-existant, and the data is deleted after 3 days. not very long at all for a paid software system.

Avantages

We have integrated sendgrid API. They provide us with good email deliverability which is a key factor for us. The stats about the email campaigns they send are near accurate and we can trust them. We also use an alternate service provider just to make sure that emails blocked by sendgrid are delivered through that provider.

Sendgrid also provides us with interesting articles via their insiders program. I found that insightful and engaging. We can get opinions from experts in the area there.

Inconvénients

If you are planning to reach out to recipients who have opted in to receive emails, then sendgrid works best. If you are planning to send marketing emails to anyone who didn't subscribe with you chose another email service provider.

Avantages

We use SendGrid only for transactional emails, and its great.

Inconvénients

Wish pricing for dedicated IPs wasn't so expensive. Wish email templates could be organized into folders - for example, a folder for Client A that contains templates for Signup, Password Reset, etc, and then repeated.

Avantages

We have used Sendgrid for more than two years now. The API is great and we only had problems of an email not being sent by them once.

Inconvénients

I think the customization of templates without using HTML could be easier. It would make the job of our designer easier.

Avantages

SendGrid is super easy to setup and use. The sdks and developer references make is super easy to implement in pretty much any language or framework.

Inconvénients

The "Activity" and logs only go back a few days. It makes it difficult to research if emails were successfully delivered if they are older than a few days.

Avantages

SendGrid is a huge player in the SaaS email sending business. They have many features, and their API is clean and easy to use. They provide SDKs for most platforms, which are super nice and easy to use.

Inconvénients

It's a little pricey.
Their API can be pretty slow to send emails.
Free plan is not usable at any scale.

Avantages

If you use the most basic features of SendGrid, it will work and do what you need.

Inconvénients

Don't use Subusers, ever! If you are a company who will need to rely on their subusers feature to provide services to your client, please don't, you're wasting your time and you're better off trying another provider that has the same type of functionality but that actually WORKS and is more simple. 500s left and right, endpoints that simply don't work, wrong documentation, ...

Alternatives envisagées 

Pourquoi passer à SendGrid

Avantages

For a seasoned WordPress developer, integrating SendGrid's transactional emailing facility, is a walk in the park.

Inconvénients

I preferred the free transactional/marketing email quota system of a competitor to SendGrid.

Avantages

Price - Unfortunately you get what you pay for
Poor deliverability due to ip address being on spam lists and when requesting support the only fix according to sendgrid was for us to spend a fortune in dedicated IP address.

Inconvénients

Service is terrible lodged a customer service request replied quickly with useless information then didn't hear from them for 4 days
Email design issues limited and don't display correctly in all email clients
Poor deliverability due to ip address being on spam lists and when requesting support the only fix according to sendgrid was for us to spend a fortune in dedicated IP address.

Avantages

Have used sendgrid almost 6 years now, when it was not acquired by Twillo the things goes very nicely, cause they have the policy to change the IPs to get better deliverability with almost 15% open ratio but after acquiring by twillo my experience started from good to worst, they stop changing IP's and when you called the customer service they are unable to do any thing, hence, after six years business relation with Sendgrid, finally has cancelled the subscription

Inconvénients

In shared IP plans, operator need to change the IP every fort night so that deliverability can be improved

Avantages

SendGrid is one of the best software service I've ever tried. Their API integration is simple and they offer many easy to use integrations.

Inconvénients

They could correct prices and services that they offer...

Avantages

An easy way of delivering mail through a reputable, tracked cloud relay service. The ability to have multiple sub users with different quotas set for each. The pricing is really competitive.

Inconvénients

The response on customer tickets hasn't been as fast as I'd expect, some tickets took days to get a response.

Avantages

Sendgrid has all the tools to make sure that your email reputation remains high by handling bounced and rejected emails properly

Inconvénients

It's quite a handful to understand all of the tools. A great help center gets you started quickly though.

Avantages

It's the easiest platform I've found from integration perspective and is good value for money. Takes care of most of email delivery issues and provides good integration APIs for your own backend processing.

Inconvénients

New features delivery isn't very fast and there's no beta program.

Avantages

Easy to install and use when it actually works right

Inconvénients

Ever since it was sold to Twilo it has serious flaws and many functions don't work like they should. One example is I can't even get a list of the emails I uploaded. Says "Not available at this time" when I try to individually edit or delete a contact. There are a few dozen other issues like this.

Avantages

- Emails are always delivered on time
- Customer Support is always on point
- Nice interface to look at bounces and deliverability issues
- Great community support

Inconvénients

- Setup and best practices can be difficult without dedicated support
- Marketing email interface is not as great for e-commerce

Avantages

For a mail delivery service SendGrid provides all all the data and options a customer could ask for.

Customer Service is one of the best. Courtesy and knowledgeable they are one of the few companies I actually enjoy speaking with.

Inconvénients

None to speak of. Customer Service is always on the top of their game providing Superior service whenever it's needed.

Avantages

Sendgrid has a webAPI which hooks it up to your other software so you can send transactional emails e.g. invoice chase ups, issuing trial licenses etc.

It's easy to use in that regard but...

Inconvénients

You can tell that its origins are in transactional emails - it's good at these, but it's not great at marketing emails. Yes, it sends them. But it's pretty bad when it comes to analysing and reporting on the data from email campaigns. It lacks some basic statistics and we had to export the data in to an excel document to get anything meaningful from it.

Avantages

It integrates with everything, it has the best pricing tier, it's easy to use. Perfection.

Inconvénients

I think this is the only web service I use that I don't have any complaints about.

Avantages

- Mail services as a service
- Low monthly cost
- Easy to setup
- No need to maintin a mail server any more with SendGrid

Inconvénients

It does what is says it does and what I need, could not find any cons for this product!

Avantages

Super simple to set up - documentation was pretty clear, and we were able to hook up our email domain to their systems in 15 min. We use them for simple transactional emails, and haven't had any deliverability issues.

Inconvénients

We would switch our Mailchimp marketing emails to them if their UI editing and management tools were as robust - but they seem to making nice improvements in this area, so maybe that will come sooner than we realize :)

Avantages

- Reliable.
- Has the features you need for transactional email, but also email campaigns too.
- Has very good reporting
- Has good customer service.
- Offers a static IP address.

Inconvénients

- Can get a little pricey if you send over 100,000 emails
- Doesn't allow you to see much about the email that was sent, e.g. headers, subject, or body, which makes debugging issues hard.

Avantages

There are different templates ready to use to create your marketing campaigns. If you don’t find a template that fits your needs you can laying out yours using the design editor or the code one.

With regards to the design editor, you can set up an appealing template only by dragging and dropping the modules available on the tollbar placed on the left side of the page. The code editor allows writing the custom html code of your layout.

Sendgrid offers an A/B test function to test the effectiveness of different texts, images, objects, and so on. Checking the insights you could easily choose the most performing email you created.

After composing an email you can send different email tests (with no limits) to multiple recipients. Schedule option available.

You can switch from desktop to mobile view in just a click.

You can update your contact lists and organize them by segmenting the users.

On the homepage you can see your reputation calculated according to the percentage of bounced emails and spam reports you got in your campaigns.

The reports and the insights collected by the tool are really useful, reach and detailed.

Inconvénients

The design editor and the coed one are not synchronized. If you create your template on the design editor and then edit it in the code one you might lose many formatting options.

Sometimes you can’t undo your actions.

Avantages

We are b2b platform for iGaming and support our customers (online casino operators) also by sending CRM email messages to end subscribers. Sendgrid fits the best for this purpose because of possibility to white label senders

Inconvénients

Really annoying the stats report. I can't see it in one display by horizontal and need to scroll it all the time and I have no option to customize it somehow. Also, mailbox providers deliverability report is not useful, would be much better to see top10 mailboxes at the report.

Avantages

Getting set up and implementing Sendgrid has been easy to do, we've used it throughout all web apps that we build and it's been rock solid.

Inconvénients

Every now and then there can be periods where mail is slow to be delivered.

Avantages

User Interface looked good.
Integration with Magento was well documented.
Deliverability features (Domain Authentication) looked solid too.

Inconvénients

Customer Support.

We ran a free trial to compare SendGrid with two other big other transactional email vendors and had the same specific technical question to engage support with for all three of these vendors. The other two came back with a specific and accurate answer within 1-2 days.

We're currently at 6 weeks with 7 rounds of attempts at clarification. The first 5 rounds was immensely frustrating, as their front line support fundamentally didn't have the skills to answer the question and stonewalled us from L2 support / Engineering from 12 December to 29 December. When we finally had an engineer assigned to the ticket, they didn't read the ticket history and pointed us at an irrelevant and out of date piece of documentation.

Excited to have been assigned someone technical, we replied same day with more detail hoping for progress. We haven't received any response to that reply, even after a follow-up 5 days later, then another follow up 20 days after that.

Very disappointing.

Avantages

SendGrid has great performance and features that will cover all your bases. It is simple and fast to set up and after that, just works.

Inconvénients

There are many settings available but hard to navigate them all.

Avantages

Every feature you can think of and most of them available using an API.

Transactional templates are worth the price of admission alone.

Inconvénients

I guess there could be a little more in the image edit/process department but I didn't expect it or miss it.

Avantages

Ensures delivery of email to my customers using my property rental website.

Inconvénients

Customer support use to be awesome. Use to be an awesome solution for small businesses. This has since been scaled back, and now focused more on helping medium to large businesses.

Avantages

Loved how easy it was to integrate their email service into our applications. The dashboard provides insightful data such as metrics , drop rates, and opened vs unopened emails.

Inconvénients

Haven't personally experienced and cons to using their service. I do see that prices can be a bit expensive once you pass 100, 000 emails per month.

Avantages

It integrated quickly and effectively with other email marketing platforms, was fairly easy to set up, and improved deliverability in large part due to IP sharing which allowed for unrivaled readership/reception rates that were unmatched by any competitor, but unfortunately it has declined and is no longer the same.

Inconvénients

The bad thing is that the IP must be changed so that the mails are not classified as spam and reach their recipients, there are things that technical support does not want or can not collaborate to guide in the process of tracking mails.

Alternatives envisagées 

Avantages

Very good API, deliverability (on all plans), contact and subscription management.

Inconvénients

Limited and outdated UI for template editing

Avantages

Not only is Sendgrid easy to use and set-up, it quickly integrates with Wordpress to ensure transactional emails and notifications are delivered. Additionally, it's free plan is unlike any other for my small clients. For my larger clients, the paid plans are great!

Inconvénients

I have used this software for years without issue. While I am only using a few of its features, I am confident that they will get the job done every time.

Avantages

Easy to use, essential features available on cheapest plan.

Inconvénients

The lack of templates. For me as a person who is not advanced with coding, having different templates would make my job easier

Avantages

I love tracking the email activity using SendGrid. One of the features I use the most is checking to see if emails are being sent out through our software. Our company allows our customers to connect with theirs, and using SendGrid when our customers have questions regarding email received, I am able to look into the Activity section and check if emails failed for a specific one. Customers are always saying they never received invoice, or email. This way we can check if its their email provider blocking or if we are doing something incorrectly. It allows us to make our customers happy and keep them from falling through the cracks and being unhappy with the company.

I do like the Dashboard section as well, and feel that I need to start utilizing other perks of this software not just the Activity section!!!

Inconvénients

Nothing so far, I do want to start using the other sections of this:)

Avantages

1. Two factor for login
2. There is a free plan with 100 emails/ day
3. Easy to use and setup

Inconvénients

1. paid plans are pricy like 14.95$ per month
2. It takes time to learn and use it

Avantages

I like the statistics, and that I can check if emails have reached their destination and if they've been opened. It also automatically checks if an email recipient is marking your mail as spam or blocks fake email addresses.

Inconvénients

I don't like that you can't check which email it was that was sent. That would be nice if it was blocked or marked as spam. Then you can narrow your search down.

Avantages

SendGrid is the best platform available for sending large amount of emails to your customers, clients, and all other persons related to your business. In just one click you can send your business announcements to every database. For instance if you want to launch a new product, you can announce it to your clients through Email. All you need to do is make campaign on Sendgrid and add the contacts you want to send. Always remember to add your contact in CSV format. It will send from your business email to the respective client.

Inconvénients

While sending Email through SendGrid there is a chance that it might be move to the spam message of the recipient. It will not happen everytime, only chances are there.

Avantages

It keeps all my emails in check in a safe and efficient manner

Inconvénients

I haven't yet found anything I don't like

Avantages

The integrations that exist makes it easy to get started with and saves you alot of time.

Inconvénients

We have had issues that our users are not receiving the verification emails. This have at some times killed the conversion of trials.

Avantages

SendGrid is a great service for sending personalized emails. I love how easy SendGrid is to use and the automation features that they provide. I have used it for years and it has helped me to create a more personal and professional relationship with our leads. They have helped me send over 1000 emails in the last three months and I am really satisfied with the service. If you are looking for a new email service, look no further than SendGrid!

Inconvénients

The integrations are a bit tricky when it comes to integrate form builder. Also, the support takes too long to respond sometimes.

Avantages

SendGrid has been really reliable for our SaaS platform. We send roughly 100k emails per month and haven't had an issue with deliverability. Support has been good when we needed it. They also have a great program for startups.

The SDKs are also getting better every day.

Very happy overall!

Inconvénients

The admin website could use some work as the UX isn't that great.

Avantages

Very standard email campaign service you can find everything you need to track the performance, click rate, maintain contacts and of course edit your email.

Inconvénients

Several components of SendGrid makes it very difficult to use. First, adding new contact and organising them into group isn't as straightforward as it you would in any contacts app like the one on smartphone or Google. Second, the email editor is sometimes complicated when you want to format it nicely such as adjust line spacing, indentation, text colour and fonts. Sometime it is faster to just type in Word and paste into the editor. Also when you have repeating campaigns (which you probably duplicate from old one), still you have to re-enter subject line and add contacts. That is not duplicate at all! Finally the workflow to create campaign, edit email and send out is not smooth and intuitive as a step-by-step procedure.

Avantages

Nothing. Well, I liked the promises, until I found out they were empty and not at all what I would experience.

Inconvénients

Doesn't work as promised, created even MORE trouble than I had before them, and the customer service is deplorable. They don't listen, don't address your concerns, point fingers, and use passive-aggressive tactics to make you look unprofessional with your clients, then tell you you need to upgrade or spend more to get what you want.