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Ahrefs - Prix
Ahrefs est disponible en version gratuite. La version payante de Ahrefs est disponible à partir de 99,00 $US/mois.
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- Secteur d'activité : Produits pharmaceutiques
- Taille de l'entreprise : 201–500 employés
- Logiciel utilisé tous les jours pendant pendant l'essai gratuit
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Ahrefs
Avantages
Ahrefs offre une analyse complète du référencement avec une vaste base de données, une interface conviviale et des mises à jour fréquentes
Inconvénients
Son coût élevé, la courbe d'apprentissage initiale et son accent principalement sur le référencement sont des facteurs à prendre en compte lors de la décision d'utiliser Ahrefs pour vos activités de marketing en ligne.
Réponse de Ahrefs
Kudos, Rafaël!
Indeed, we're laser-focused on SEO, which allows us top provide the best data in the industry: https://ahrefs.com/big-data
As for the initial learning curve, we give our best to bridge that with our in-app "how-to-use" guides, also available on our Academy: https://ahrefs.com/academy/how-to-use-ahrefs
And our extensive materials on:
- YouTube: https://www.youtube.com/@AhrefsCom
- Blog: https://ahrefs.com/blog/
- Ahrefs Insider Community: https://community.ahrefs.com/home
Hope these help with getting you up to speed faster!
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 1 001–5 000 employés
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Puissant outil SEO
Avantages
Analyse détaillée des backlinks, ce qui me permet de comprendre popularité et qualité des liens.Recherche avancée pour trouver des mots clés pertinents et info sur les volumes de recherche.
Inconvénients
Interface est un peu complexe au début.Demande un peu de temps pour en tirer le meilleur parti.
Réponse de Ahrefs
Kudos for the review!
Which parts of the interface look complex, could you share that with us, please?
Meanwhile, you could check the how-to articles under our Academy: https://ahrefs.com/academy/how-to-use-ahrefs
They accompany each report to help everyone with actionable use cases they can use along.
Andrei
- Secteur d'activité : Banque
- Taille de l'entreprise : 501–1 000 employés
- Logiciel utilisé toutes les semaines pendant plus d'un an
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La prise en main est facile
Avantages
Ce logiciel a un interface d'utilisateur simple, intuitive et facile a utilisé . ses fonctionnalités sont facile a utilisé même pour les débutants
Inconvénients
L'application mobile n'est pas aussi excellent que celle sur PC
Réponse de Ahrefs
Kudos, Oumarou!
Happy to know you enjoy the interface :)
While we currently don't offer a mobile app, we understand your point about the reduced readability on small screens.
In the meantime, please upvote this feature suggestion on our Canny page so it gets more chances to be considered by our product team: https://ahrefs.canny.io/other/p/mobile-version-of-ahrefs
Thank you!
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 501–1 000 employés
- Logiciel utilisé tous les jours pendant plus de deux ans
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Bon outil
J'aime bien utiliser ahrefs au quotidien pour ma recherche de mots-clés.
Avantages
Fonctionnalités avancées et bonne prise en main.
Inconvénients
Tarif pas très clair et assez cher. Des récents changements moins intuitif.
Réponse de Ahrefs
Thank you for the review, Michael ^^
And also for the feedback on the pricing. Please let us know via support what aspects of it could be made clearer - please!
Since you've mentioned keyword research, don't forget to try our latest SERP comparison feature which allows you to compare the SERPs of two different keywords side-by-side.
This way you'll know whether or not it's worth targeting similar keywords on the same page or creating separate ones.
The rest of the most notable features released last year can be found in our yearly roundup: https://ahrefs.com/blog/whats-new-at-ahrefs-2022/

- Secteur d'activité : Internet
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé tous les jours pendant plus de deux ans
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Amazing tool, but it's expensive.
Avantages
The sheer amount of features make ahrefs a great tool. If you need to pick ONLY ONE SEO software, go with ahrefs.
Inconvénients
Pricing is quite high. There's a joke running around that even thinking about ahrefs costs you a credit.
Réponse de Ahrefs
Hi Deyan,
Thanks for taking time out of your day to leave a review of our platform, and for your kind words about our features.
If you want to get more insights into using the tool efficiently, please don't hesitate to join one of our YouTube webinars. We run general and tool-specific ones to help you get the most out of your subscription.
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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A whole toolbox of tools
Good suite of tools that cover all of the most common SEO-related tasks.
Avantages
They are constantly improving the product and they listen to user requests for features. Most of the metrics you're interested can be seen on a single screen and if you want, you can dive into them to get more detail.
Inconvénients
There's a LOT of tools available and sometimes it can become difficult to know which ones are going to be best for you task/ask.
Réponse de Ahrefs
Hi Bryan,
Thank you so much for taking the time to leave us your thoughts! We appreciate you highlighting our willingness to listen to and incorporate customer feedback.
And thanks for bringing up how we can improve platform education. We'll pass that info to the rest of the team!

- Secteur d'activité : Design
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Once a great tool, now a charge oriented garbage
Avantages
Good competitor keyword analysis tools, good quality site health monitoring
Inconvénients
Once one of the greatest SEO tools, it became a tool that confused customers with complicated pricing schemes and tried to charge as much as possible.
We have been AHREFS customers for almost five years, and their recent changes have made us wonder how far this company can go in terms of customer service, customer respect, and pricing schemes. The new scheme is so complicated that your credit card can suddenly charge $1000s without your knowledge.
When we contacted to customer support, they told us that beside the $2000 annual fee we pay, we also need to pay $3500 for additional keyword tracking (which we never signed up for, it was migrated from our old account, where usage was free) without our knowing.
We decided to stop partnering with ahrefs due its complicated pricing model which scams users and surprisingly charges you and we're moving to different platform now.
Usage is not recommended due to the high scam and confusion rate. Recommendation from a company with over 1 million organic monthly traffic and 22 million visitors.
Réponse de Ahrefs
Hi Narek,
Thanks for taking the time to leave a review. Sincere apologies for any confusion caused by migrating your subscription to a new plan. Looking over your conversation with support, it sounds like this was an unfortunate misunderstanding that has since been resolved.
Just to clarify, you were previously on an Advanced subscription, which allowed 5,000 tracked terms in Rank Tracker. When you switched to a Standard plan in 2022, those limits were reduced to 2,000.
Please don't hesitate to contact customer support again in the future if you need further clarification on plan limits. Thank you.

- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé toutes les semaines pendant plus d'un an
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Great but could be a tad bit more affordable.
My experience has be good. I like how responseive support is and to be honest Ahref is easily in the Top 3 SEO tools of all time.
Avantages
The weekly Youtube trainings and Q and A's that they hold. I've honestly learned how to use the tool via those.
Also, has the best backlink tracking tool in the industry.
Inconvénients
If you compare it to other industry leading tools, they seem to vastly under report the amount of traffic a keyword receives.
Réponse de Ahrefs
Hi Safia,
Thanks for taking the time to leave your thoughts! We are so happy to hear you've been joining in our YouTube webinars and are getting a lot of insights from them. Our Product Marketing team will be thrilled!
We'll see you at the next one! :-)

- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Best Keyword Research Tool
THe Best seo tool i have ever used, their features like website keywords checker, keyword explorer make me find my relavant keywords easily without spending so much time on the internet searching
Avantages
Their Keyword explorer feature is best for me, I am able to find the best keywords without spending so much time on Google keyword planner or search engines.
Inconvénients
They Do no provide Wbesite traffic outside search engine
Réponse de Ahrefs
Hi Vikash,
Thanks so much for taking the time to leave us a review! We're so happy to hear you think we're the best SEO tool.
As we continue to evolve, we hope to have some amazing new features for you to take your digital marketing to the next level.
Thanks again!
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Amazing visibility of website performance
Avantages
The visibility over your websites' SEO and traffic performance is amazing. I also appreciate that you can view some performance data on a free plan. I also really like Ahrefs content on their website and blogs, it's always very informative and I often share it with others keen to learn about SEO.
Inconvénients
Unfortunately as a sole trader it's a little pricey for me, though I would love to keep using the paid version.

- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant plus d'un an
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The best tool for Backlinking and one of the best SEO tools of all the times
Is definitely one of the big SEO tools in the market. Although it is pricy, Ahrefs is definitely a must if you're into backlinking campaings. They have unique features that are very useful to perform outreach campaigns.
Avantages
Although I'm a big fan of the audits and traffic estimations, which are very useful for competitor analysis, what I like the most about Ahrefs are their features related to backlinking. Many of these features provide all the information you need to create various types of outreach campaigns and advance your SEO techniques, such as detecting backlinks pointing to 404 pages or identifying unlinked mentions.
Inconvénients
I found it a bit expensive. That's probably why is only for SEO Pros. Also, it's a bit hard to use at the very beginning.
Réponse de Ahrefs
Hi Marco,
Thanks for taking the time to leave us a review! We're big fans of our backlink capabilities, and we're glad to hear you are, too!
We'd love more insight into what you found difficult to use at the beginning. We have onboarding webinars and workshops for our customers, and we'd like to know how we can improve these in the future. :)
Again, thanks for the kind words, and thanks for choosing Ahrefs!
- Secteur d'activité : Santé, bien-être et fitness
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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Ahrefs is the best option to keyword research
Avantages
Excellent user interface. You can use it to content insights, competitor analysis and keyword research
Inconvénients
Price is a bit too expensive, but worth it on long term
Réponse de Ahrefs
Hi Paulo,
Thanks so much for taking the time to leave a review of our tools. We've put a lot of effort into our UI, and we're happy to hear that you think it's excellent, too.
We're working hard to create new and powerful insights for our customers, and we hope you'll continue to find our data and features valuable for a long time to come!
- Secteur d'activité : Services et technologies de l'information
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant plus de deux ans
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Invaluable tool when it comes to SEO
I have been using ahrefs on and off for several years and most recently I have started using it more often (Daily) in order to monitor my clients websites in terms of SEO exposure. I also use it to research competitors, find out what content they are ranking for in Google and then producing my own content with a view to outranking the competition and driving traffic to my clients websites.
Avantages
It provides invaluable insights into keywords, search volume and other metrics concerning both my own websites as well as those of my competitors.
Inconvénients
The cost of this tool is quite high (But it is most definitely worth it).
- Secteur d'activité : Services financiers
- Taille de l'entreprise : 51–200 employés
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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Amazing SEO tool for Content SEO
Avantages
They make amazing content! They are also constantly adding more useful features. They really understand content marketers, not just SEO.
Inconvénients
It's not always obvious exactly what you need to do to get started.
Réponse de Ahrefs
Hi Kalei!
Thanks for your kind words about Ahrefs!
If you're struggling with where to begin, we highly recommend checking out our Academy section (with certification!) or joining one of our live webinars, where we go over both general quick wins and specific tools. It's a great place to learn how to maximize your subscription and get amazing insights.

- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : Auto-entrepreneur
- Logiciel utilisé tous les jours pendant plus de deux ans
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If you can afford this tool, do not spare the money
It's very powerful tool, which is very worth to use. Occasionally you can expect some issues with updates but from few months it's very rarely.
Avantages
Ahrefs has a very large database containing all the required elements for effective website positioning.
Inconvénients
I would like to say, that there is not a function that i like least. I love all, at least from functions which I use most often.
Réponse de Ahrefs
Much appreciated, Pawel!!
We give our ebst to ship between 10-15 small and big updates each month. For the latest ones, please be sure to read our product blog: https://ahrefs.com/blog/whats-new-at-ahrefs-june-2023/
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les jours pendant 1 à 5 mois
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Best on the market but not for everyone
Really good software but not for everyone, for big companies it's really good but for smaller companies with less budget I don't think it worth it.
Avantages
The most complete software for SEO competitors research and market research.
Inconvénients
The price was too much, the cheaper plan is more expensive than some premium tier plans on competitors and still lack features.
Réponse de Ahrefs
Thank your for your thoughts, Nathan!
Would you mind sharing the competitors that you compared our lowest tier plan, please?
- Secteur d'activité : Services aux consommateurs
- Taille de l'entreprise : 201–500 employés
- Logiciel utilisé toutes les semaines pendant plus de deux ans
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My go-to SEO research tool for driving backlink and keyword success
Overall, Ahrefs is a tool I cannot put down. If I truly had to limit myself to one SEO tool, it would be this one.
Avantages
Ahrefs makes it very easy to get literally loads of very reliable and informative data which helps me to make the best decisions possible when it comes to SEO content strategy. The backlinks reporting features are particularly useful for understanding where backlink growth is coming from organically. Keyword research section of the tool is pretty much perfect, especially in comparison to other leading tools.
Inconvénients
Honestly the credits system is a bit of a pain, it was better before when the only thing that was limited was the number of data exports you could run.
Réponse de Ahrefs
Hi Jon,
Thanks for taking the time to leave an honest review. We're thrilled to hear that you're getting tons of value from our toolset.
Thank you as well for being transparent about your views on the credit system. We'll be sure to pass on your feedback to the rest of the team. :)
- Secteur d'activité : Internet
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé tous les jours pendant plus de deux ans
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A must for SEO managers
Very good, it really helps us develop our SEO strategy.
Avantages
Functionalities are fairly advanced. It's good for keyword research, competition analysis, evaluating strengths and weaknesses.
Inconvénients
It's not always very accurate, you can't rely only on what you see in the tool. You have to actually check on Google what happens to know your position to be sure.
Réponse de Ahrefs
Hi Kevin,
Thanks for taking the time to leave a review! We're thrilled to hear you're enjoying our tools and find them fairly advanced.
For positions, sometimes those can be affected by where the crawler is accessing data. So, positions in New York might not be the same as positions in Los Angeles. But if you see something truly off, please do reach out to [email protected] to troubleshoot. We welcome feedback to make our tool better.
Thanks again for your thoughts here, Kevin, and thanks for being a valued Ahrefs customer!
- Secteur d'activité : Logiciels
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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The best SEO tool in terms of data insights
Overall, Ahrefs is arguably the best SEO software out there for keyword research and competitor analysis as well as backlinks tracking. However, its credits limits could be better and can be a blocker for power users.
Avantages
I believe that the force of Ahrefs resides in the accuracy of their data, especially related to backlinks over competitors. That's probably my favorite part of the software.
Inconvénients
I don't like their limits very much. For a SEO software, it's quite costly and the limits in the base plan is very low. They should re-structure pricing around other limits than keywords search or change how credits are deducted because it's a very bad designed system that is unfair when you just refresh your page for example.
Réponse de Ahrefs
Hi Arnaud,
Thank you for taking the time to leave your thoughts and feedback! We're proud of our backlink database, and we're thrilled to hear that you're a fan, too!
The credit system has been a bit of an adjustment for some of our users, so that is fair criticism. We've restructured how credits are counted (no credits for sorting, for example), and we're in the process of making additional changes that should make things better for our users.
Again, thank you for taking the time to write out a thoughtful review, and thank you for choosing Ahrefs!
- Secteur d'activité : Logiciels
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé toutes les semaines pendant plus d'un an
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Easy to use SEO tool with basic insights.
Avantages
Ahrefs gives you a clear overview of your most import KPIs and explains them in plain English through its documentation.
Inconvénients
Ahrefs is quite expensive if you wish to use its most premium features. Its free version is not bad though requires you to share your data with them.
Réponse de Ahrefs
Hi Mickey,
Thanks for taking the time to leave a review! We're happy to hear that you find Ahrefs easy to use, and thanks for bringing up our free plan, AWT!
Just one minor clarification: we don't require AWT users to share GSC data with us. If they choose to verify through GSC, we reserve the right to use that data to improve our estimates, but there are other ways to verify your account that don't require data sharing.
Thanks again for letting us know your thoughts, and thanks for using Ahrefs!
- Secteur d'activité : Défense et aérospatiale
- Taille de l'entreprise : 1 001–5 000 employés
- Logiciel utilisé toutes les semaines pendant plus d'un an
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One of the Top Tools for SEO Performance
Overall have had a pleasant experience with Ahrefs and will continue to use it long term for our SEO efforts.
Avantages
The abundance of information, tools at your disposable which gives you a clear path to put plans into action.
Inconvénients
UI/UX of the site could be improved a bit but overall still fine.
Réponse de Ahrefs
Hi Andrew,
Thanks for taking the time to leave a review of Ahrefs! We're glad to hear you're getting a lot of value out of our platform.
If you'd like to expand on what you think could be improved from a UX/UI perspective, please don't hesitate to contact [email protected].
Thanks again!

- Secteur d'activité : Cosmétiques
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé tous les jours pendant plus d'un an
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Best Tool for analysis and easy to analysis competitor
Avantages
Experience the unmatched power of ahrefs with its extensive database providing all the essential elements for achieving superior website positioning.Ahrefs is your ultimate solution for effective online presence and success.
Inconvénients
Ahrefs has consistently impressed me with its versatility and user-friendly interface, making it a joy to utilize each and every feature.
Réponse de Ahrefs
Thank you, Pankaj!
May I ask what made you offer us 4/5 stars for support? Were there issues we could've tackled better?
Andrei
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé toutes les semaines pendant 6 à 12 mois
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Grate SEO tool
Avantages
Actual backlinking data base, intuitive UI/UX
Inconvénients
API limits very low, Not cheap services
Réponse de Ahrefs
Hi Ivan,
Thanks for taking the time to leave a review. We're happy to hear that you find our platform intuitive and that you're getting good use out of our backlink data. We hope to count you among our customers for years to come!
- Secteur d'activité : Logiciels
- Taille de l'entreprise : 2–10 employés
- Logiciel utilisé tous les mois pendant 6 à 12 mois
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Ahrefs: worth the learning curve
Avantages
Drilling down for useable information is absolutely possible. It's great to have the ability to receive data that will focus and target our needs.
Inconvénients
The learning curve is a bit steep. You almost have to know what answer (data) you want to know that the results will be useful. The depth of Ahrefs is fantastic until you don't know of what it's fully capable, so you might miss some data or precise results.
Réponse de Ahrefs
Hi Arlen,
Thanks for taking the time to leave a review! We're thrilled t hear that you're getting a lot of value out of your Ahrefs account!
And thank you for your feedback about the learning curve. If you haven't had a chance, check out our actionable use cases webinars or our academy, which can help you get started on your journey!
- Secteur d'activité : Marketing et publicité
- Taille de l'entreprise : 11–50 employés
- Logiciel utilisé tous les jours pendant plus d'un an
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SEO Game-Changer
Ahrefs has a lot of key features, so I wouldnt be able to replace it with another tool.
Avantages
I absolutely love Ahrefs for its outstanding backlink analysis and search volume checking capabilities. As someone who is deeply invested in improving my websites' SEO, Ahrefs has become my indispensable tool.
Inconvénients
In my experience, I've noticed that Ahrefs' estimated traffic can sometimes be inflated due to various factors, f.e. Google Images.
Réponse de Ahrefs
Glad to hear we're an indispensible tool, Konrad!
Could you give us more details on how Google images affect your website's traffic at [email protected], please? I'm curious about this use case.
Thank you,
Andrei