Sprout Social

Avantages

En utilisant Sprout Social, je bénéficie d'une gestion simplifiée de mes médias sociaux, d'une visibilité accrue en ligne, d'une communication plus efficace avec mes clients, d'une collecte de données précieuses, d'une promotion ciblée, d'un service client amélioré, d'un renforcement de ma réputation en ligne, et d'une croissance accrue de mon business.

Inconvénients

la dépendance à l'égard de la connectivité Internet.

Avantages

Mon équipe de Community Manager aide Sprout Social car il nous permet d'augmenter les ventes de nos clients en nous aidant à bien gérer les réseaux sociaux et à renforcer nos stratégies de marketing. En plus de cas, non seulement depuis des mois que nous l'utilisons, nous avons que des changements positifs mais aussi, il y a de très grands marques qui leur font confiance alors pourquoi par nous !

Inconvénients

Le problème avec Sprout Social, est qu'il n'est par faire pour les débutants qui sont financièrement faible car l'abonnement minimum est à partir de 249 $. Si vous pouvez réduire un peut cela, se serait encore plus cool.

Avantages

Interface agréable, prise en main très facile

Inconvénients

L'interface bug parfois au moment du login

Avantages

Pouvoir gérer les réseaux, analyser les retombés, suivre les performances sur les réseaux et ainsi mieux comprendre ses campagnes de community management : tout est possible avec Sprout ce qui en fait une solution idéale et très pratique à utiliser au quotidien sur le Web, voire même indispensable !

Inconvénients

Si Sprout permet d'avoir beaucoup d'information sur ses réseaux sociaux, on pourrait lui reprocher de proposer de façon payante des informations qu'on obtient gratuitement via Facebook par exemple.

Alternatives envisagées 

Avantages

It's stood the test of time. Overall I like the smart inbox, reporting, and scheduling options.

Inconvénients

The interactivity/messaging collaboration between teammates. I feel like it could improve.

Alternatives envisagées 

Pourquoi passer à Sprout Social

Avantages

The scheduling tools are very easy to use in the publishing area and the ability to use Groups is a nice touch.

Inconvénients

Very expensive with other products on the market.

Avantages

They are relatively easy to use with some handy in built reports

Inconvénients

Cut back support staff - got rid of our account manager and AU support teams, without telling us
Auto renew annual contracts and despite us trying to contact our rep to review our needs and being ghosted, they refused to revisit this
They are no longer leaders in the space, look at the newer options - they offer better features and value for dollars

Avantages

The pros? I suppose the posting workflow is good, as good as other platforms that are 10% of the cost. A lot of the “features” that I was promised when they locked me into a year contract with high pressure sales ended up being features that either don’t work very well or are actually kept behind massive pay walls. You’ll have to remortgage your house to get the full functionality out of Sprout.

Inconvénients

Where do I even start. 1. To send approval requests to clients, you have to add them as an additional user… EVERY SINGLE additional user is a $499 PER MONTH. I was promised that external approved were free, so sending approval requests to clients would not cost extra, they never mentioned that you’re only allowed 3 external approved for THE ENTIRE ACCOUNT. They pressured me into signing a contract and sold me a bunch of lies.

I don’t even find the platform very intuitive. Not only that I find the features are lackluster, I have used other platforms that are a fraction of the cost with a more intuitive UI and pretty much the same features.

Alternatives envisagées 

Pourquoi choisir Sprout Social 

Pourquoi passer à Sprout Social

Avantages

The reports and UI are what I like the most.

Inconvénients

We were priced out of the service. We like it but can't afford it.

Alternatives envisagées 

Pourquoi choisir Sprout Social 

Logiciel antérieur 

Pourquoi passer à Sprout Social

Avantages

There really wasn't much to like. I was told to test this on behalf of a client, and I will be recommending future clients to pass on them. It's much harder to use than HootSuite and Buffer for managing social media. Then when it comes to social listening, it's very complex and not very helpful once it's setup properly either.

Inconvénients

They're trying to be an everything platform, and they're not especially great at anything. They're not the best at managing multiple channels or social listening. It's also expensive for being average at both of those core things.

Avantages

Robust features, easy to use, extensive reporting

Inconvénients

Price is really getting high, especially when you don't use all of the features

Avantages

I love the ability to have unlimited # of accounts along with the competition reports and AI integration.

Inconvénients

I don’t love the cost but find it semi reasonable for the features.

Alternatives envisagées 

Pourquoi choisir Sprout Social 

Logiciel antérieur 

Pourquoi passer à Sprout Social

Avantages

I love that Sprout Social allows us to keep track of our social media pages’ performance. It’s great that Sprout Social simplifies managing all our accounts from the same page, as we can easily allocate space to collect all interactions from a specific page under its own section. Scheduling posts is very easy, as is rescheduling or canceling posts.

Inconvénients

In the case of individual subscriptions, logging into the same account from multiple devices becomes difficult, and may require a new verification or password change.

Avantages

I like the incredible statistics and data given for each platform.

Inconvénients

It is very expensive and I feel like the data is the only difference between sprout and others.

Avantages

A very easy-to-use and understand social scheduling platform that is perfect for beginners and experienced social gurus. Provides excellent insights and analytics to help improve social growth and understanding of how certain posts are performing. Very simple to manage multiple social profiles at once, which is essential for any social media management business.

Inconvénients

The place that has the most room for improvement is the posting aspects. Many times I have scheduled posts that have not gone live, which leads to double handling when scheduling the posts in Sprout Social, and then having to post ad-hoc when Sprout doesn't send the post live.

Avantages

Spout Social reduced the time that we needed to spend on Social media, by consolidating and automating our posting.

Inconvénients

We are waiting for Sprout Social to fully integrate with Google my Business.

Avantages

The template collections help creators to create contents very fast and smoothly. It lets users to monitor competitors which helps to design marketing campaigns accordingly. This helps the business reach to the top at a very high pace.

Inconvénients

It is very expensive and their customer support is really bad. They literally ignore the problems reported to them. Which is very irritating. I hope they improve it soon.

Avantages

I inherited his from a client and use it solely for them. It is simple for me to use on their behalf.

Inconvénients

It is very expensive compared to the other Social Media management tools I use for clients

Avantages

I love how easy the platform is to use! Extremely user-friendly social media management, content scheduling, and analytical reporting. It is similar to a lot of products on the market but I'd say this is great for beginning SMMs.

Inconvénients

The pricing model can be a bit steep, especially for smaller businesses. I have used it in a social media management and marketing capacity in my job, but because we are rural and the department does not receive much funding, the cost was a bit hard for me to stick with. I've also used Hootsuite, which has similar offerings, and I prefer their pricing model more.

Avantages

Scheduling made easy, with lots of extras. Itis visually appealing and easy to categorise and add in imagery with a direct link to Canva etc.

Inconvénients

There are some basic functions like being able to repeat evergreen content that are missing. Ths is quite frustrating.

Avantages

I am thrilled with the significant impact that Sprout's collection of analytic tools has had on our social media operations. In particular, having access to key social media engagement metrics has eliminated the guesswork from our social media strategy by simplifying the measurement of the most critical metrics, providing complete oversight of every social media profile linked to our account, and facilitating quick comparisons between our social media performance and that of our top competitors using historical data filtering.

Inconvénients

Occasionally, I have faced minor challenges when attempting to tag company names and locate users directly from the Sprout interface. This bug has been observed solely while engaging with the LinkedIn social space through Sprout.

Avantages

Easy to learn and become fluent in each area of the program

Inconvénients

No issues with it other than it initially didn't work well with scheduling Twitter posts.

Avantages

It is a very good and practical software, I carry out my marketing very easily

Inconvénients

Some bugs really get in the way o procedimento

Avantages

It is an excellent tool for managing social networks, allowing you to quickly visualize the growth and reception of the actions and articles displayed on the networks, it is a good solution for marketing professionals in general because it is easy to implement and has many functions easy to understand

Inconvénients

I have no criticism of this marketing tool, it has been a good business solution focused on social networks

Avantages

The agency model sold us. Big win to invite larger groups rather than paying by the "seat" as previous models and other services demand. The approval process and analytics go beyond what is available in the native platforms which is essential for business use. The social listening is what we've been waiting for--and will be instrumental in our relationship moving forward. With that said, there is a caveat, listed below.

Inconvénients

The social listening is amazing. However, the sales model is seriously flawed. Our clients will not pay every month for each social listener. Moreover, our agency needs to use this as a way to earn new business. We have many pitches in process at any time and it's not feasible for us to pay every month per listener. As such, this amazing service is not available to us on the scale it needs to be. Please come up with a better pricing model so we can use and sell this service. As it stands now, only the really big agencies will be able to afford it. You need the mid-sized agencies like us (about 50 employees). Just like the agency model sold us by not having to pay by the seat, we can't pay per listener. If you made that available to us, say 3 listeners per client in our agency model, that would be a win. It would limit the number so you could up-sell in those cases where big companies want to listen for a lot of different indicators, but it wouldn't prohibit the broader use of the tool for the masses--which will drive significant growth. Additionally, this is a huge differentiator for your business. If you make it out of reach for most clients, you loose your edge. Help us. Help yourselves. Give us this tool! And give it to us in a way that our clients will pay for it.