Sprout Social

Avantages

En utilisant Sprout Social, je bénéficie d'une gestion simplifiée de mes médias sociaux, d'une visibilité accrue en ligne, d'une communication plus efficace avec mes clients, d'une collecte de données précieuses, d'une promotion ciblée, d'un service client amélioré, d'un renforcement de ma réputation en ligne, et d'une croissance accrue de mon business.

Inconvénients

la dépendance à l'égard de la connectivité Internet.

Avantages

Mon équipe de Community Manager aide Sprout Social car il nous permet d'augmenter les ventes de nos clients en nous aidant à bien gérer les réseaux sociaux et à renforcer nos stratégies de marketing. En plus de cas, non seulement depuis des mois que nous l'utilisons, nous avons que des changements positifs mais aussi, il y a de très grands marques qui leur font confiance alors pourquoi par nous !

Inconvénients

Le problème avec Sprout Social, est qu'il n'est par faire pour les débutants qui sont financièrement faible car l'abonnement minimum est à partir de 249 $. Si vous pouvez réduire un peut cela, se serait encore plus cool.

Avantages

Interface agréable, prise en main très facile

Inconvénients

L'interface bug parfois au moment du login

Avantages

Pouvoir gérer les réseaux, analyser les retombés, suivre les performances sur les réseaux et ainsi mieux comprendre ses campagnes de community management : tout est possible avec Sprout ce qui en fait une solution idéale et très pratique à utiliser au quotidien sur le Web, voire même indispensable !

Inconvénients

Si Sprout permet d'avoir beaucoup d'information sur ses réseaux sociaux, on pourrait lui reprocher de proposer de façon payante des informations qu'on obtient gratuitement via Facebook par exemple.

Alternatives envisagées 

Avantages

It's stood the test of time. Overall I like the smart inbox, reporting, and scheduling options.

Inconvénients

The interactivity/messaging collaboration between teammates. I feel like it could improve.

Alternatives envisagées 

Pourquoi passer à Sprout Social

Avantages

The reports and UI are what I like the most.

Inconvénients

We were priced out of the service. We like it but can't afford it.

Alternatives envisagées 

Pourquoi choisir Sprout Social 

Logiciel antérieur 

Pourquoi passer à Sprout Social

Avantages

There really wasn't much to like. I was told to test this on behalf of a client, and I will be recommending future clients to pass on them. It's much harder to use than HootSuite and Buffer for managing social media. Then when it comes to social listening, it's very complex and not very helpful once it's setup properly either.

Inconvénients

They're trying to be an everything platform, and they're not especially great at anything. They're not the best at managing multiple channels or social listening. It's also expensive for being average at both of those core things.

Avantages

They are relatively easy to use with some handy in built reports

Inconvénients

Cut back support staff - got rid of our account manager and AU support teams, without telling us
Auto renew annual contracts and despite us trying to contact our rep to review our needs and being ghosted, they refused to revisit this
They are no longer leaders in the space, look at the newer options - they offer better features and value for dollars

Avantages

The scheduling tools are very easy to use in the publishing area and the ability to use Groups is a nice touch.

Inconvénients

Very expensive with other products on the market.

Avantages

The pros? I suppose the posting workflow is good, as good as other platforms that are 10% of the cost. A lot of the “features” that I was promised when they locked me into a year contract with high pressure sales ended up being features that either don’t work very well or are actually kept behind massive pay walls. You’ll have to remortgage your house to get the full functionality out of Sprout.

Inconvénients

Where do I even start. 1. To send approval requests to clients, you have to add them as an additional user… EVERY SINGLE additional user is a $499 PER MONTH. I was promised that external approved were free, so sending approval requests to clients would not cost extra, they never mentioned that you’re only allowed 3 external approved for THE ENTIRE ACCOUNT. They pressured me into signing a contract and sold me a bunch of lies.

I don’t even find the platform very intuitive. Not only that I find the features are lackluster, I have used other platforms that are a fraction of the cost with a more intuitive UI and pretty much the same features.

Alternatives envisagées 

Pourquoi choisir Sprout Social 

Pourquoi passer à Sprout Social

Avantages

Robust features, easy to use, extensive reporting

Inconvénients

Price is really getting high, especially when you don't use all of the features

Avantages

Literally the only social media tool you need.

Inconvénients

cost can be a little expensive, but once you use it, the value is there.

Avantages

I love the ability to have unlimited # of accounts along with the competition reports and AI integration.

Inconvénients

I don’t love the cost but find it semi reasonable for the features.

Alternatives envisagées 

Pourquoi choisir Sprout Social 

Logiciel antérieur 

Pourquoi passer à Sprout Social

Avantages

Their listening functionality allows users to track the conversations around campaigns.

Inconvénients

Compared to other social media tools such as Echobox, it does not have a dynamic AI-powered scheduling deck.

Alternatives envisagées 

Pourquoi passer à Sprout Social

Avantages

Allows us to collaborate across our team with members in different locations. Love the notifications and ability to respond directly to social posts within the app. The ability to email posts to certain non-users helps, and being able to tag content types makes organization easy. The including reporting is robust and provides enough information across multiple platforms to make good decisions. The single inbox is ideal and is the reason we continue to use the platform. It's great to know if something was handled and by which user and the sense of accomplishment is there once you clear your inbox.

Inconvénients

The listening tools are a separate cost and for our brands becomes too expensive to commit to. Which it had more feature built in like other platforms to scour and collect keyword mentions across other platforms (not just social).

Avantages

It is simple and at the same time do really good when it comes to social media monitoring & analysis. It is by far one of the best tool that I have used.

Inconvénients

It is a bit expensive compares to the same products available in market.

Avantages

I inherited his from a client and use it solely for them. It is simple for me to use on their behalf.

Inconvénients

It is very expensive compared to the other Social Media management tools I use for clients

Avantages

Loved this tool, very easy to use and great insights into our socials performance

Inconvénients

The support wasn't as helpful, and the cost for more than one user was more expensive than you would htink

Avantages

The most robust and complete social media marketing tool to use that's full service.

Inconvénients

The price gauging that's going on with all tools, and other than AI integration, there's not much of a difference in tool efficiency.

Avantages

Scheduling made easy, with lots of extras. Itis visually appealing and easy to categorise and add in imagery with a direct link to Canva etc.

Inconvénients

There are some basic functions like being able to repeat evergreen content that are missing. Ths is quite frustrating.

Avantages

I appreciate how Sprout Social consolidates numerous services into one platform, allowing us to easily manage all social media responses and inquiries. The ability to create sub-boxes and categorize them based on topics and events helps us better comprehend customer feedback and inquiries. Additionally, Sprout Social streamlines social media management by providing collaboration tools that allow us to easily seek feedback and approval from admins before publishing. The scheduling feature also enables us to plan posts across multiple platforms in advance. The listening feature is also useful in providing us with valuable news and data on a wide range of topics. Furthermore, Sprout Social allows us to capture and organize important data, which can be displayed in a structured manner through its reporting capabilities.

Inconvénients

The limitations of Sprout Social are relatively minor in my experience. Occasionally, the alert system may not function properly, resulting in delayed notifications that can hinder the promptness of necessary actions, particularly if the alert pertains to a publishing failure on one of the platforms.

Avantages

I believe this product changed our Social Media Management for the better.

Inconvénients

I don't have anything negative, a great tool to add to your tech stack.

Avantages

After bouncing between a number of free trials for similar software, Sprout easily won my heart. It's well-designed, easy to use, and intuitively includes plenty of great features like reporting and cross-posting.

Inconvénients

While not a bad price for an agency, the cost is unfortunately prohibitive for most freelancers. Were a cheaper tier offered, I guarantee they would see a lot of interest. I've also had poor experiences with support chat, with tickets taking days before completion even when they impact currently-running campaigns.

Avantages

Never has managing several social media accounts been so simple. Time is significantly reduced by switching between accounts and scheduling postings. The reports provide precise information about how everything operates and aid in making informed decisions. My teammates enjoy utilizing the user-friendly Functionality since it is so effortless.

Inconvénients

The expense is the only drawback. It would have been much more sought after if the pricing had been slightly lower.

Avantages

The Digital Asset Library
The Analytics feature
The RSS feature can serve as a social media content generation tool.
Easy UI

Inconvénients

The pricing is rather steep.

There are other SM managers with more powerful features which could prove to be a better substitute to Sprout Social. MavSocial has a better Asset Library feature, SMHack provides just as detailed analytics, Swift social has powerful RSS feature, and Hootsuite is cheaper, has an automatic scheduling function, as well as one of the easiest SM Managers to use due to the numerous tutorials online and it's inbuilt mini-tutorial.