Loomly

Avantages

Après avoir utilisé de nombreuses plateformes de gestion de réseaux sociaux, Loomly est pour moi la plus complète et la plus adaptée à la gestion des entreprises. Facilité à dupliquer des publications, facilité d'utilisation ... Je recommande

Inconvénients

Le seul inconvénient pour moi est la programmation Instagram et le fait de ne pas pouvoir archiver

Avantages

Possibilité de poster sur l'ensemble de ses réseaux sociaux.

Inconvénients

Les tarifs devraient être encore plus flexibles pour coller aux besoins de chacun, notamment les individuels qui doivent gérer de nombreux comptes.

Avantages

L'outil est vraiment complet. Il me permet de gérer plusieurs comptes à la fois sur la même interface

Inconvénients

Il manque la programmation sur Instagram !

Avantages

This is a very user-friendly software for social media scheduling. It is easy to understand and even easier to share and approve between teams.

Inconvénients

There is very little I dislike about Loomly. Occasionally due to privacy and connected social sites' log in changes, I will have to reconnect apps and reschedule posts that failed, but that doesn't happen frequently.

Alternatives envisagées 

Pourquoi passer à Loomly

Avantages

Ease of use. It's very easy to set up, and get started immediately!

Inconvénients

The only thing I don't like about it, is that it opens multiple windows when duplicating posts between calendars. I can see how this would be helpful for many users, however, It gums up my browser when I'm working for a whole month. But other than that I LOVE IT.

Alternatives envisagées 

Pourquoi choisir Loomly 

Pourquoi passer à Loomly

Avantages

Easy to use, handles all of the accounts types I need.

Inconvénients

First off the trending hashtags have not been updated since we signed up and they seem irrelevant. The 100mb for IG video reels is annoying (as the app doesn't have this problem and none of the other platforms do).

Avantages

a big pro is the multiple Callender that you can have available in your plan, being able to have clients that have one or two social accounts will end up costing you less as you only need what they need. This was a big part of my moving over from Later.com once I started managing multiple accounts for different businesses. Loomly is not just more affordable when managing multiple accounts but it is also easy to use, easy to swap between calendars and has great features and integrations, like their revision and commenting set-up so my clients can revise their upcoming posts in app making my life much easier

Inconvénients

Not suitable for small businesses that want to manage thier own socials, it's amazing but isn't as intuitive for non-professional users. However, Loomly seems to be set up for professionals and as a professional I love it.

Avantages

I was looking for a company that offered content scheduling for multiple companies with approval processes in place to aid in workplace collaboration. I also like being able to view metrics for multiple platforms in one place. I have integrated it with Canva to make transferring new posts easier. I also like the hashtag collections and trending hashtag suggestions.

Inconvénients

I would like to be able to promote certain posts more easily.

Alternatives envisagées 

Pourquoi choisir Loomly 

Pourquoi passer à Loomly

Avantages

That it's reliable and is clearly designed and maintained - and supported - by real, decent human beings who want to provide a great service. I like to be able to move posts with just a drag of a block. I love the 'per channel' customisation too.

Inconvénients

LinkedIn tagging - frustrating. Accept this is likely LinkedIn but I find it the only feature that isn't a great experience for me.

Avantages

It's got a very clean and simple look. One glance at the calendar will tell me what my social media scheduling looks like for the next several weeks, and I can easily see where I might need to add content. I also love that I can easily move posts around in the calendar to reschedule, which I do often. I appreciate that I can edit photos within Loomly, and I also like that is offers suggestions about what to potentially post about that day, when are good times to post, length of post, etc. I also like that when I tag someone, I can click on their name in the draft and it'll take me to their page, so I can ensure it's the right one (so many have similar names!). I definitely appreciate that I can tag individuals on LinkedIn through Loomly, and not just companies...for some reason, a majority of software I was looking at did not have this feature.

Inconvénients

I REALLY wish I could just have a scrolling calendar that doesn't end. It always bugs me that I can only see 1 month at a time...especially toward the end of the month. And no matter how many times I change the view to "next 4 weeks", it always defaults back to showing me a single month at a time.

It's also frustrating when there are multiple companies with the same or similar names, and it's impossible to tell which is the one you want without adding it to the post, and then clicking on it to confirm. It would be nice if you could set certain companies/pages up as "favorites" for the ones you use often, so that they come up first.

It's also frustrating that as of late, they don't show your tags on X. You have to know the handle of who you want to tag, and you don't get any sort of preview.

Overall, I feel like they spend more time and effort improving the software for Instagram posting, and everything else sort of takes a backseat.

Avantages

Loomly has been a very easy to use software to manage our social media output. Creating and scheduling is a breeze with it.

Inconvénients

I wish there was a free version of Loomly. I know I know. We can't get everything for free and that's fine, I just don't always get to test a service in the trial period they give you for free. Sometimes I'll get started and it will be months before I get back to what I was doing.

Avantages

Loomly keeps me organized and reduces my stress greatly. I can manage multiple clients on multiple calendars. I like how it helps me choose times and days to post. It also helps suggest hashtags. The biggest deal is the value for a small business and its ability to enable me to take on several clients at once.

Inconvénients

The Google posting is unreliable and I wish the analytics reports could be shuffled by category. Having to post FB stories manually is a pain.

Alternatives envisagées 

Pourquoi passer à Loomly

Avantages

Loomly gives me peace of mind when it comes to posting social media content at the right time. It also has a wide range of features and can post to a wide range of social media platforms.

Inconvénients

The only problem I faced is when connecting multiple accounts from the same social media site. However, when I do have a problem, the Loomly team is happy to help within 24 hours!

Avantages

We've been very pleased with our experience using Loomly -- our top priorities in a social media management platform were post scheduling across channels, the ability to accurately preview how posts will look, being able to tag other users for review, high-level analytics, and cost. We've had great experiences with Loomly's customer service and appreciate that Loomly is constantly adding new features. We especially appreciate the calendar view in Loomly and the ability to both plan and create content.

Inconvénients

The analytics offered by Loomly are good but it would be helpful to have more in-depth options.

Alternatives envisagées 

Pourquoi passer à Loomly

Avantages

Loomly provides me with a comprehensive set of features and tools to manage my social media accounts effectively, and i appreciate its ease of use, collaboration features, content creation and optimization tools, and responsive customer support.

Inconvénients

while Loomly provides me with a comprehensive set of features and tools to manage my social media accounts effectively, there are potential drawbacks such as limited platform integrations, pricing, limited automation, limited customization, and limitations of the mobile app

Alternatives envisagées 

Pourquoi passer à Loomly

Avantages

The collaboration and ability to manage multiple accounts within one platform is critical for our work as a social media agency. We need to be able to collaborate and communicate internally as well as with our clients to be able to work effectively. This is the perfect solution for us and we love that our client is able to approve a post and we get a notification on our phone that allows us to schedule the post immediately. This makes us so much more efficient.

Inconvénients

Scheduling posts is a bit clunky because you have to have absolutely everything ready to go in order to schedule the post. It would make much more sense if you were able to start a post as an idea and then come back later to flesh it out. Although you technically can do that within the platform, there is no way to indicate that the post is incomplete which can confuse other collaborators. Overall, this is not a huge deal but it is inconvenient.

Alternatives envisagées 

Pourquoi passer à Loomly

Avantages

Major benefit of Loomly is the ability to preview your post before it publishes. You'll see the draft text, image preview and link so that you know exactly what will be posted. In addition, before you post, it has indicators or suggestions below the preview to let you know if you need to cut back on text, add an image, when the best time and day to post is and how to increase engagement. Loomly allows you to create individual calendars of accounts you'll be posting content to. With several social media profiles we manage, it's a convenient feature to view all published posts with all accounts or a single one.

Inconvénients

You need to upgrade your plan to the next level (Standard) in order to view any analytics. While we are on the Base plan, it isn't a part of our subscription which you'd think would be a standard for any paid account.

Avantages

I have tried various other social media planning tools, and Loomly just ticks all the boxes. This program covers the widest range of social media outlets that I've found, while allowing me to schedule out posts for every single one, and customize to every single outlet all on the same page. The suggested captions/topics are immensely helpful when I'm feeling less than creative, and the UI makes putting together posts really simple and fast.

Inconvénients

I still wish I could post to Instagram automatically without having to use a notification to my phone and posting manually.

Avantages

I really enjoy the ease of use for Loomly for our business. I'm able to schedule out our social media across many channels for multiple accounts. I appreciate how I can 'set it and forget it' for the certain social accounts.

Inconvénients

The few things I struggle with the most are not having Loomly auto publish to Instagram. I understand that this is in the works and will hopefully happen soon. The other pieces are not being able to edit photos within the system such as cropping or minor adjustments to photo editing, and having an emoji feature to add to the content.

Alternatives envisagées 

Pourquoi choisir Loomly 

Pourquoi passer à Loomly

Avantages

We like how easy Loomly is to use. We highly recommend it.

Inconvénients

We wish the Instagram syncing was better - but that seems to be part of our IG account, not a Loomly issue.

Avantages

This platform allows me to manage all my social networks very efficiently, from the creation and optimization of posts.

Inconvénients

Sometimes I wish I could have more creative freedom to create unique and custom designs for my brand.

Avantages

With Loomly, scheduling posts on all social media platforms, and monitoring and interacting with followers are all possible on one platform. Customizing posts for each platform is also made easy with Loomly's unique features, which allow for the same content to be changed for different platforms and accounts, creating a single post for all social channels without duplicating them. Loomly also allows for manual posting in cases where automated posting is not possible. The share draft feature is useful, as all members can directly review and approve drafts. I also love the dashboards, as they are easy to set up and offer interesting insights.

Inconvénients

The negatives are somewhat limited; the interface needs more updating, as I find it a bit messy, and work should also be done to simplify the process of publishing longer videos on various platforms.

Avantages

Because I maintain many social media accounts, Loomly makes it easy for me to keep track of multiple calendars. I can confidently plan postings for months in advance and know that they will go up on the dates and times I specify. In Loomly, you can easily share the same material to different social media networks and alter the wording to match each audience's needs. Loomly's ease of use is another else I love; I never felt the need to consult a guide because everything was so obvious. Many of my social media postings are scheduled using Loomly, which I use to produce and schedule material, but also to check the Loomly calendars for each of my social media accounts to see what posts are scheduled for that day. Using this platform is a ten out of ten recommendation. Furthermore, the cost is really reasonable.

Inconvénients

Nothing of importance to report here. Loomly offers post ideas, but they are too broad and generic to be useful for our unique industry. I would also love to have the stories of fb, ig, tw

Avantages

You can setup multiple calendars with multiple accounts for each (I use this for client management) and you get to switch between a calendar view and a list view for planning content. They have an ideas section that just lists different ideas for posts which is super useful if you're planning your month and what to see what special days are coming up, etc. They also have a hashtag suggestion feature which is outstanding. Not only can you store groups of hashtags you use frequently, but they actually show the reach of each hashtag you use so you can judge its effectiveness before using it. The best newest feature? YOU CAN PUBLISH DIRECTLY TO INSTAGRAM! (No Zapier integration! YAY!) Total gamechanger.

Inconvénients

I wish there was a way to organize media files. Right now you can assign them to categories you create or arrange them by published and not published. But folders would be nice to move evergreen stuff into its own place or filter out content that's time dependent and won't be used again for a year.

Alternatives envisagées 

Logiciel antérieur 

Avantages

The onboarding process is highly appreciated. We took the recommendation to switch to Loomly after Fanbooster was acquired.

Inconvénients

Edits to customized posts should show. The 6 step post creation process can be shortened and/or combined.

Alternatives envisagées 

Pourquoi choisir Loomly 

Pourquoi passer à Loomly