Lunio

Avantages

Stopped click fraud on my Google adwords account almost instantly. I had serious problems with competitors draining my budgets but now that has totally stopped.

The support team are excellent at answering any queries we have and are very proactive.

Inconvénients

The dashboard could do with a few more explanations as it wasn't particularly clear how to use at first. However the team did walk me through it (in person no less!) which was much appreciated.

Avantages

Lunio, once set up, is a hands off platform. Unlike rules based click fraud platforms, Lunio works day and night to reduce wasted ad spend. While they are not cheap, we paid for our entire years worth of investement in just 6 weeks of re-allocated budget.

Inconvénients

Lunio has been around for a while and in places it shows on their platform. Whole the core functions are great, it is clear to see that some functionality could do with a refresh. However, the amazing customer support team more than make up for this. They are always on hand to help with a new confiuration or answer your question.

Avantages

Is simple to use and its functionality is promising

Inconvénients

The software and service itself is not accurate and it won't deliver quality at all. Their javascript was flagged as malware by Google and it stopped all the campaigns. This is supposed to protect your campaigns, not to insert malware in your websites.

Avantages

PPC Protect has been a pleasure to use from the first time we reached out. It's allowed us auto IP blocking, multiple detection rules, & many functionality features. Their low cost & great customer service also really helped.

Inconvénients

At first we were concerned with integration of PPC Protect within our company but we soon realized it scales up extremely well. It's also very easy for multiple users simultaneously, which is even better than we anticipated.

Avantages

The support and the amount of fraudulent clicks it prevented seemed much higher than that of ClickCease.

Inconvénients

The pricing is only slightly higher than the competitors. You get what you pay for.

Avantages

This is a real lifesaver when it comes to projects in the competitive niche and specifically those with little budgets, when you want every click to count. It's easy to setup and starts working immediately, giving you all the necessary reports.

Inconvénients

The number of platforms it works with is limited, I hop it will expand to more places where pay per click ads are available.

Avantages

After trialling several companies that claimed to protect from PPC fraud I was amazed to see the results with PPC Protect. The money we saved without impacting our conversion rates was by far the highest and it was also surprisingly easy to use, considering the complexity of what it does. Customer support was also first rate and left a real sense of value.

Inconvénients

Their entry level prices are good for what it does, but I feel the jumps between prices and features could be a little more gradual, allowing access to more features for those of us who don't spent too much.

Avantages

Easy Integration
Prevents Click Fraud
Great User Interface
Amazing Customer Support
Great Pricing

Inconvénients

No downsides so far, can’t really see any potential issues.

Avantages

The ideas behind PPC Protect's algorithms and implementations are revolutionary, unmatched by alternative PPC solution I've encountered.

Inconvénients

It might be hard to follow and fully understand the potential of PPC Protect's work on your domains, but the staff is very professional and is always happy to exhibit the full depth of their product to make you understand what is exactly going on, and how you are protected.

Avantages

Great addition to your Google Adwords campaign to ensure you are putting your money towards legitimate clicks! The support is excellent support (both ongoing and for initial set-up). Just add the tracking template and you're good to go!

Inconvénients

Was a bit of a challenge to try and get working when our automation tool (Pardot) also required it's own tracking template. Was still possible, but needed to be customized.

Avantages

I know nothing about fraud prevention, but PPC Protect is so easy to use that even I could make it work.
I can already see results in term of conversion, which is really cool.

Inconvénients

Nothing so far, it's really been a great experience for now.

Avantages

It helps get rid of the scourge of ad fraud on Paid display advertising through Google Ads

Inconvénients

Nothing, it does what it says on the tin

Avantages

It's simply in its use, and highly effective.

Inconvénients

Honestly, I haven't found anything I don't like.

Avantages

Very, very easy to set up for all my client accounts. The support team are also excellent and very helpful with solving my queries.

Inconvénients

Bing ads support would be nice but the support team did explain well why they can't have that at the moment (apparently bing don't allow it in the API). I have also noticed other platforms don't really offer true bing ads blocking so it doesn't feel a massive loss.