Lead Forensics

Avantages

C'est un outil extrêmement simple à prendre en main

Inconvénients

Après la démo stylée avec des données bien qualifiée... la réalité est toute autre. Données non utilisables (voir fausse!)

Avantages

Number of visitors identified, accuracy of that information, and where the visit came from. We tested multiple tools simultaneously and Lead Forensics identified more companies visiting our website. They also had the best sync with our CRM, HubSpot.

Inconvénients

LeadForensics doesn't identify if the visitors are the same people or unique like Dealfront (previously LeadFeader). If you have 10 visits from a company, you don't know if it's a single person visiting the site 10 times, 10 people visiting once each, or a mix of people visiting.

Alternatives envisagées 

Pourquoi passer à Lead Forensics

Avantages

Lead Forensics has given us actionable insight on our marketing activities that we would otherwise have not had visibility of. We have defined a process for our sales team to reach out to engaged prospects that have not form filled and have had great success in building pipeline in a more proactive way. It has also enabled us to review customer engagement levels meaning that we can check in with them and manage any issues almost before they arise.

Critically, the tool provides visibility of marketing spend that is working, without form fills. This means we can adjust our efforts to encourage that and invest further in what we can see is gaining interest.

Lead Forensics is a great all-round tool for tracking campaign and other marketing efforts without the need to sit and wait for people to trigger forms or reach out via other contact channels.

Inconvénients

The visitor view can be a little slow to load.

Avantages

The initial sales team were great and the trial gives you a good insight as to what you can experience if you have a good knowledge of IT. If you do not, you're buying a product that does not track staff or business owners working from home.

Inconvénients

Different pricing per business (suspect this depends on your financial accounts)To confirm, I NEVER leave any negative feedback online about a business that I’ve had a bad experience with as I understand how difficult it is for businesses and there is always a resolution. I am very disappointed in Lead Forensics and happy to share my feedback as the treatment from LF after being a loyal customer since [sensitive content hidden] was very poor. In summary, I had to pay £2508 for a product that no longer provided accurate tracking data because more people work from home and this data could not be tracked to show what business they were coming from when working from home.I can confirm there is no loyalty whatsoever from LF having being a customer since Jan 2020, they would not terminate our contract.I must add that this was an automatic rolling contract that LF did not make me aware of or contact me to confirm was being renewed. I highlighted my concerns as we’re a Web and IT company who recommend such products to our customers and our in house developers highlighted that LF can no longer obtain the data that we were originally sold when signing up.

Avantages

Lead Forensics is an intuitive platform that delivers valuable knowledge, strategies, and insights. The Lead Forensics Community offers a wealth of resources for sales and marketing teams, including a comprehensive library of product guides, webinars, and access to their outstanding support team.

Inconvénients

Lead Forensics is an amazing product, and I currently have no cons.

Alternatives envisagées 

Pourquoi choisir Lead Forensics 

Logiciel antérieur 

Pourquoi passer à Lead Forensics

Avantages

It's incredibly useful to see not only which companies are visiting our website, but what their user journey looks like, from the channel that brought them to our site, to the pages viewed in their session.

Inconvénients

The portal loading times are pretty slow so it can take a while to gather information sometimes.

Alternatives envisagées 

Pourquoi passer à Lead Forensics

Avantages

So easy to use and real time data that can be tailored and filtered to my needs.

Inconvénients

Struggling to find any faults to be honest.

Avantages

LF is perfect for us as a business as it allows us to see what campaigns we do with marketing work and if trade customers come to our site via email links. It also works well for us alongside Google to ensure our campaigns get what we need.

Inconvénients

We do not have any stand out problems or "cons" with LF

Avantages

The ability to identify not just potential new leads but also to clearly see which channels/ sectors are looking at our products and services. This enables us to tailor our marketing and exhibition activities more effectively.

Inconvénients

Some of the businesses visiting our site are large multi-nationals or government bodies and so the ability to identify exactly who within the organisation, was looking at our site can be difficult which means a more general prospecting response rather than a personalised follow up is necessary.

Avantages

This tool has helped our team become more strategic with our campaigns thanks to the insightful data we get in our reports.

I find the platform's layout user friendly and the support available is fantastic.

Inconvénients

At the beginning, I found the report criteria section (e.g. page viewed, category, landing page) tricky to understand due to the amount of criteria we were able to track. It would be useful to have tool tips on each to highlight what each criteria covers.

Avantages

Lead forensics is a really easy to implement and use platform. The support offered by the lead forensics team is second to none, there hasn't been an issue in our 3 or so years of using the platform that they have delayed in response to.

Inconvénients

Everyone uses the platform differently, but it would be great to be able to personalise navigation across by putting features pertinent to each user at the forefront.

Avantages

It's very informative and provides very useful insights that we can utilise internally and for our clients

Inconvénients

The Exporting of data can often be problematic in large amounts. I would also like to be able to better customise some of our reports with additional fields for export that can be pre-progammed to save a lot of time adding additional information post export.

Avantages

Its hard to sum up in a few words but - I found Lead Forensics to be a valuable tool for understanding the effectiveness of our marketing efforts. One of its standout features is the ability to easily track which marketing channels are driving the most leads. Additionally, the keyword search functionality was particularly helpful for marketers running ad campaigns, as it allowed us to identify and target specific keywords that were bringing visitors to our site. Finally, the cookie tracking feature proved to be a lifesaver for our remote workforce, enabling us to continue tracking website visitors even when they were working from home.

Inconvénients

While Lead Forensics is a powerful tool, one potential drawback is its prominence in the academic sector. This can sometimes make it challenging to distinguish between genuine leads from university employees and students. While this isn’t a fault of the platform itself, it’s something to consider when evaluating the quality of leads generated. Ultimately, it’s important to have additional criteria in place to filter and qualify leads to ensure they align with your target audience. But that's all I have from my side of 'negatives'!

Avantages

The customer service support is exceptional!

Especially Ash :)

Inconvénients

There is nothing i least like about LF. All positive

Avantages

It gives you the extra layer of insight on who you are bringing to the website.

Inconvénients

I honestly can't think of anything negative about Lead Forensics.

Avantages

Integration with Salesforce option, brilliant customer service, daily reports.

Inconvénients

Sometimes the contacts in the database aren't always up to date.

Avantages

I like that I can see who is visiting our website, what they looked at while there and if they used any of our keywords to find us.

Inconvénients

There are limited searching and sorting criteria that can make info gathering a time-consuming chore.

Avantages

All in all, a very good software & product, extremely helpful for daily work

Inconvénients

Nothing. We are very happy about this tool.

Avantages

The service has helped me identify who is visiting our website. I like using their data base of contacts at the companies hitting our web pages. Good reporting and it's user friendly.

Inconvénients

No issues for me. There is a lot of functionality to be aware of and it takes some time to learn the best way to use it.

Avantages

Ease of use, quality of information, customer support, price, integration with SalesForce.

Inconvénients

There is nothing that we don't like about Lead Forensics. It has provided the information we were promised before we signed up. Very satisfied.

Avantages

This program provided plenty of qualified leads for me to follow up on, leading to an increased customer base across multiple industries. Being able to gather actual contact info for the companies visiting our site was super helpful.

Inconvénients

Some of the reports were difficult to set up without help from our Lead Forensics customer support guy.

Avantages

The platform is very user friendly and easy to navigate. It's a great tool to utilize in prospecting, especially if you don't know where to begin.

Inconvénients

I wish we could see more detail on who is visiting the webpage, however, understood that's b/c of privacy.

Avantages

[sensitive content hidden] and data for leading marketing and sales efforts

Inconvénients

I did not create it... and it is not in spanish from my town

Avantages

Helped us generate qualified inbound leads.

Inconvénients

A little bit of a learning curve but their customer success team helped me every step of the way.

Avantages

In a digital moment here user privacy is tightening, extracting valuable information about your marketing and sales campaigns can be tough - this tool gives critical insight into those 'window shopping' around your digital assets, so you can react, engage and convert faster.

Beyond this, the customer success unit is legendary - helping build, refine, and master our tool use over time. A special thanks to guru, [sensitive content hidden], for being an extension of our team.

Inconvénients

It makes you so self-aware about just how limiting Google Analytics and free-to-play analytic tooling can be.