XM for Strategy & Research

Avantages

J'utilise Qualtrics pour aider les entreprises à générer des données qualitatives relatives aux ventes et pour optimiser les prix des produits. L'outil me permet d'analyser des expériences clients à temps réel en toute simplicité. C'est une plateforme exceptionnelle pour faire la collecte des opinions, tester des concepts, hiérarchiser des produits, évaluer des opportunités et réaliser le reporting.

Inconvénients

J'aime bien toutes les fonctionnalités de Qualtrics, mais j'apprécie moins les factures annuelles, le prix dentrée est quelque peu élevé de mon point de vue. Sinon, dans l'ensemble, tout est nickel.

Avantages

The most useful part of Qualtrics is the depth of analytics you receive on your surveys, questionnaires, and other tools. In real time, as you develop your surveys you are given insights into how your data can be analyzed. It is designed to help you get the data you need back without asking unnecessary questions. The menu for building out surveys is very easy to use and the number of options and variety in types of questions gives you the ability to develop them exactly how you want. Conditional formatting is easy to implement, and there are many ways to incorporate other media into your survey/questionnaire. The surveys are built to be compatible in mobile without any additional design input as well.

Inconvénients

At times Qualtrics is a more powerful tool than you need. I find that there are some users who adapt to Qualtrics quickly, but others simply do not need it. If you are asking straight-forward surveys and only need basic analysis, you can find easier and lower cost tools. Some people can be overwhelmed by the options and the "analysis" that come with the variety of question-types. That being said, this can be a one-size-fits-all solution, but there will be some training and trial and error involved.

Avantages

Extremely liner backend language used which makes it a great tool that never breaks down. The advanced AI which helps to bridge between Logical and numerical worlds. It helps a novice or end user to make sense of the effect of the extraneous variable which is been tested under.

Inconvénients

The set up takes a lot of cache memory and hijack the speed of the processor. If you are using a lot of multilayered applications at once, you are prone to face some disruptions for sure.
Another what I feel is the dashboard. It needs to be more advance at least the vertical limit options should be more enriched.

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Avantages

Qualtrics has an easy-to-use dashboard. It is relatively easier to find all your current projects or deployed surveys. The data analysis dashboard is also super-easy to use. Qualtrics is one of the few high-quality and efficient survey and data collections I have used. It is great for both qualitative and quantitative questions.

Inconvénients

A major drawback to this amazing software is the difficulty in creating and managing more advanced or complex projects using Qualtrics. I find it more difficult in creating and editing questions and templates in Qualtrics compared to other survey designers and deployment platforms I have used in my work.

Avantages

This program makes it easy to distribute surveys for research. It has many different options in terms of skip logic that allow many possibilities.

Inconvénients

It is a little hard to figure out what the program can do at first.

Avantages

Easy to get feedback from friends and colleagues and to collaborate.

Inconvénients

It wasn’t user friendly. I did a lot of clicking around to find how to format the survey.

Avantages

Qualtrics is very easy to use, very customizable and produces a professional looking survey.

Inconvénients

Some of the features are confusing to use at first.

Avantages

Qualtrics XM provides us with excellent services. We can create any survey, I loved the ease of integrating it into social media ads or promotional messages across all communication channels. I loved how Qualtrics XM makes the questions within the form clear and organized and enables respondents to navigate and record answers easily. I loved its ability to screen respondents and ensure they are real and from within the target group.

Inconvénients

There are no negatives at all. With Qualtrics XM everything is easy and data collection is straightforward.

Avantages

I like the depth of customization in Survey and Research. An author has many options and robust documentation at their fingertips to help create an adaptive, responsive form to meet their business needs.

Inconvénients

There is a bit of a learning curve to the platform. Leaning into the documentation and the community helps navigate that initially until you feel comfortable.

Avantages

Qualtrics Strategy & Research platform is so easy to use. It offers so many customizable options. There are unlimited ways to form and design questions to optimize answers and feedback. The best part is, Qualtrics analyzes and summarizes the data for you. It is extremely helpful for market research and understanding your customers. I also love how the survey appears to the survey takers because it has each question come up after the other so the survey takers aren't easily distracted or overwhelmed by the long surveys.

Inconvénients

I am not unsatisfied with any aspect of the platform, as it is very easy to use, post, and send surveys with.

Avantages

I liked the ability to embed custom CSS into the surveys. That, and the abundance of other customization options were a fantastic addition for us.

Inconvénients

The interface could do with a touch up. I think it looks a lot older compared to some of the other XM tools

Avantages

Very easy to use out of the box, but also possible to achieve very impressive results through more advanced techniques

Inconvénients

Not sure if it is possible, but it would be great to have some kind of a live feed into external software such as Tableau or even Excel

Avantages

The best thing about this software is that it is very user friendly. It has best features. The knowledge base is the most helpful part so that nobody gets stuck. It covers almost all the points. The survey flow is very flexible to use and the branching logics ease the work.

Inconvénients

The data and analysis sections takes a lot of time to load sometimes. And sometimes it gets very slow. Customization gets little difficult at times.Everything apart from this is perfect.

Avantages

Comprehensive survey build and management tool

Inconvénients

Reporting and analysis tools not as easy to use / powerful

Avantages

Qualtrics Core XM is an integrated platform for preparing and sending polls of all kinds, as it enables you with simple steps to enter the survey questions in one of the ready-made templates that it provides and then send the links to the targeted and challenged individuals based on the contact list you have selected. With ease, the person receiving a link after clicking on it will answer the questions. Qualtrics Core XM will show you through the collected data the number of respondents from the sample you selected, and prepare the data tables collected from them to make it easy for you to export them to a statistical program to start the analysis.

Inconvénients

I like Qualtrics Core XM very much and I don't find many negatives in it, as it is easy to use for everyone and in simple steps you can complete your task, we just need more ready-made templates with more modern designs, as well as giving more flexibility to coordinate backgrounds and texts.

Avantages

It's a lot more user-friendly, flexible, and powerful than most other survey applications out there. In addition, the customer service representatives are always open to fresh suggestions and eager to help. Qualtrics surveys can be adjusted in several ways, from the form questions' structure and layout to the aesthetics. Customer and market research are two of its primary applications. Using Qualtrics email tool, an automatic Salesforce integration, social media posting, and Marketo emails, we distribute surveys to our customers and prospects. However, we also utilize it for internal purposes, such as surveys on the effectiveness of projects and departments, preferences of employees, and RSVPs for events.

Inconvénients

I'm not sure how useful the new product lines are yet, but Qualtrics has been working hard to extend its product range. The Qualtrics insights summit is a great place to meet academics from all over the world. I simply wish they would place more attention on research and less on bringing in high-profile speakers. The help offered by Qualtrics may be better. It can be hard to find help in the community. To get assistance, I nearly always must use an online chat or email.

Avantages

Surveys are easy to program and the reporting feature allows me to simply distribute a link to our team to quickly view the results, including charts and tables.

Inconvénients

Some of the data setups in the crosstabs feature could be improved.

Avantages

Qualtrics is well run from top to bottom. Their products are excellent, intuitive and are capable of supporting customers of all variations. Unlike so many companies that get one thing right and then drop the ball in another area, Qualtrics excels at every level. Their software is excellent, their integration support and API is excellent and their support is hands down the absolute best in the tech industry. There's really no question in my mind why they were gobbled up before they could complete their IPO.

Inconvénients

Because I typically have to deal with low level interaction with Qualtrics (APIs etc.) my ONLY complaint is that they have a lot of undocumented features. However, their support is THE BEST and they always help me through finding those features when I need them.

Avantages

The analytics options for performing certain data manipulations in the system before exporting data makes developing reports a very quick process. I love the chat-based support function as well.

Inconvénients

I find it odd that when removing (decrementing) cases from data sets, as I always do to remove preview data, that the time that the system takes to update numbers is rather long. I chatted with product support one day and was given a work-around (i.e., add an embedded data survey block in survey flows), but is still odd.

Avantages

This is probably the most popular survey program on the market and for good reasons. It has the ability to design surveys with a ton of options for questions -- multiple choice, short answer, longer answer. You can randomize questions, organize the survey by blocks, use decision trees. It is easy to use and the customer service is amazing. They will also recruit panels of participants for you. It is easy to download the data into excel or other usable formats.

Inconvénients

I haven't found much yet. I am still learning how to use it, but most things are pretty intuitive. The one thing I would say that I don't like is that even though they will recruit panels of participants for you that match particular characteristics, they are relatively pricey.

Avantages

I like that it is convenient and there is a free feature that allows me to do quick surveys.

Inconvénients

It's not very user friendly. It's not hard to understand but I feel like finding features tends to be difficult and it's not as intuitive as I'd like.

Avantages

Qualtrics is easy to use for research purposes as well as instructional materials. It is easy to construct well designed surveys, copy questions between projects, and even create quick RSVP’s or surveys to collect information from people. Further, as a teacher, having students use Qualtrics is simple. The website is fairly self-intuitive and easy for students to use. There are also a lot of great resources that help users understand the features of the product.

Inconvénients

One difficult part of the software is how the font is managed on surveys. If you bring in questions outside of the library, often you have to manually change the font for each question. It would be great if everything was set to a default font instead!

Avantages

I am a research-active academic who frequently conducts research via both survey and experimental methods. Qualtrics is an essential tool in this process. I found the learning curve to be gentle, allowing me--without prior experience or time spent reading detailed instruction--to quickly assemble surveys with various if/then branches and other formatting needs without much time or trouble. The same is true of my experimental work, with the Qualtrics platform allowing me to easily randomly assign participants to different versions of my surveys. Despite the ease of use, the platform also allows some pretty powerful customization using custom coding and formatting. I've taken advantage of these additional advanced features in the past and have been impressed.

As opposed to some other competitors in this space, I also like the Qualtrics branding stays in the background when participants follow the link. Custom branding is allowed so that your own branding can appear on the landing pages.

Inconvénients

I know it may not be particularly helpful, but in my experience using this platform I have yet to find something that I dislike.

Avantages

The ability to customize the questions and their format is great. Tons of options multiple choice, blank fields, etc. Once the data is collected you again get to format it to your workflow. I export to Excel to use and add to the data being collected as I see fit. I can then easily share that with colleagues when needed.

Inconvénients

There are some features that seemed hard to find to me. The name of some of the features are also not intuitive so looking them up is not easy, and could use some work to refine and make it better.

Avantages

Qualtrics is a powerful, enterprise-level research and data-gathering tool. The functionality has everything you need to design, distribute, and analyse data for research. The design tools include guidance on how to improve questions. The flow options are extremely comprehensive allowing for complexity on the back end to make the user-end more logical and a better experience. The distribution tools allow automation and customisation so you can just rely on the system to manage it for you. The on-screen report customisation and display are extremely helpful and export to other statistical software means you can have full control.

Inconvénients

The is little to fault in this software. It would be ideal if it had some integration into third-party tools to allow for greater integration out of the box.