Iconosquare

Avantages

Nous utilisons cet outils pour obtenir un preview de notre feed instagram. Nous réalisons toutres nos statistiques avec cet outils.

Inconvénients

Peut-être le fait qu'il soit tout en anglais.

Avantages

- Interface simple d'utilisation- Outil de gestion et de planification des publications performant- Nombreuses fonctionnalités pour gérer des stratégies sociales - Nombreux outils pour faciliter le quotidien des community manager- Gestion complète des statistiques / KPIs pour piloter l'activité et la stratégie- Solution peu onéreuse

Inconvénients

A ce jour, nous ne rencontrons aucune problématique sur Iconosquare.Cet outil est parfaitement adapté à nos besoins, nous en sommes pleinement satisfait.

Avantages

J'aime le fait de pouvoir planifier mes publications à l'avance.

Inconvénients

J'aimerais qu'on puisse avoir de l'aide support pour comprendre et analyser les statistiques qui sont très précises.

Avantages

Prise en main de l'outil très facile, j'apprécie de pouvoir planifier mes contenus à l'avance et de prévisualiser mon feed sur Instagram. Le tableau de bord est très bien fait, cela permet d'avoir une vue d'ensemble de ses statistiques. J'aime également le fait de ne pas avoir besoin de valider la publication d'un post programmé sur Insta, il suffit de cocher une case dans les paramètres pour que cela soit automatique. Cela ne fonctionne que pour les publications simples. Enfin j'aime pouvoir créer des listes d'hashtags pour les réutiliser lors de la création de mes posts

Inconvénients

Manque la possibilité d'ajout le réseau social Linkedin.

Alternatives envisagées 

Pourquoi passer à Iconosquare

Avantages

- La prévisualisation du feed Instagram, idéale lorsque l'on souhaite optimiser la colorimétrie de son compte
- La planification des publications
- la possibilité de créer des tableaux de bord personnalisés
- l'accès simplifié à l'ensemble des statistiques de nos réseaux sociaux

Inconvénients

- Le module de prévisualisation où les publications programmées voient leurs dates modifiées si l'on effectue un changement dans le feed prévisualisé

Avantages

Les points forts du logiciel sont toutes les parties d'analyses qui permettent d'ajuster notre travail ainsi que la partie planification des posts.

Inconvénients

Le petit point faible, est que sur la partie planification instagram. Le post de carrousel ne se fait pas automatiquement, nous recevons une notification via l'application à l'heure de la programmation et il faut ensuite faire le post directement sur instagram.

Avantages

I have used numerous scheduling tools, but in the end, I have landed on iconosquare . I like it’s simple-to-digest analytics, weekly reports, and the easy to set up scheduler (It’s big and clear!). The best posting time for every day is automatically starred, and hashtag lists can be saved. It also offers industry benchmarks and competitors overview. I personally enjoy their app because it buzzes when a scheduled post have gone out, so I know even when I’m on-the-go. And of course, the pricing plan is super friendly, with a yearly option so I don’t have to worry about any monthly payments (which I hate).

Inconvénients

In the beginning, there were problems with auto publishing. However, the problem was quickly solved.

Alternatives envisagées 

Pourquoi choisir Iconosquare 

Logiciel antérieur 

Pourquoi passer à Iconosquare

Avantages

I like how much data I get from Iconosquare. It definitely helps me predict what to post and for clients and also what hashtags to use. It's easy to use and I like the feature to build a team to help me schedule content.

Inconvénients

I dislike the price. Iconosquare has 2 options. You can pay monthly or pay a cheaper rate if you pay for the whole year all at once. I think that's pretty expensive and not everyone can afford it. It would be great if they had a payment plan for the yearly option. Also I wish it would get a little cheaper. I manager 8-10 accounts through out the year and want it to be a little cheaper.

Avantages

Lots of great features and makes it easy to understand your progress and metrics when it comes to social media

Inconvénients

The pricing would be my only complaint. The free trials and older free resources were great but there are tools online that can provide similar features for lower prices than the plans that are offered now.

Avantages

It's great you can get accurate information about the performance of my posts, the growth of my audience, the interaction with my followers and even compare my activity with that of my competitors.

Inconvénients

I occasionally experienced small delays in updating analytics and metrics data.

Avantages

I really like the amount of information and detailed analysis that it provides me for my social networks

Inconvénients

It takes time and practice at first to get familiar with all the features and to be able to take full advantage of all the available tools.

Avantages

Coupled with an excellent UI, and all the important metrics you need, Iconosquare's analytics and reporting functionality is on point.

And Iconosquare was one of the first to add support for TikTok analytics. Most social media tools still don't even have this feature yet.

While being primarily a social analytics tool, I like that Iconosquare has expanded its feature-set to be even more useful. For example, post scheduling, etc.

Since there are API limitations from certain social media tools, some content can't be scheduled directly and requires a reminder app. Iconosquare support direct scheduling where possible, but I really like their workflow for scheduling. They made installing the reminder app one of the first parts of the scheduling process. This means that no matter what you schedule in the future, you'll have everything you need at the time.

Inconvénients

It would be nice to see their conversations feature support more social networks such as Twitter. But I understand there is a limitation here specifically with Twitter. From conversations with developers & founders of other social media tools, it appears Twitter charge a huge amount of money for their Twitter API that allows real-time messaging.

It would also be nice to see LinkedIn supported for PDF and XLS reports.

Avantages

Great tool to manage social networks, I can schedule publications without any problem, the reports are very detailed and accurate, it offers valuable information and easy to understand, it also offers a follow-up of the analyzes that are important, it also has clear descriptions if users need help Additionally, it also provides exact numbers of followers, I can optimize posting times to reach the widest audience, it also offers the ability to manage your own comments.

Inconvénients

I only see a negative aspect of this tool, and it is its mobile version, which sometimes does not work very well, the process is usually somewhat slow, it is the only bad thing I see with iconosquare, everything else works very well.

Avantages

The auto-posting to Instagram has been a huge game changer for us. For both the convenience (time saver) but for the increase in engagement too. We're not sure why engagement has increased when auto-posting through Iconosquare , but it certainly has. Roughly tripling each post's reach.
We also love the analylics for their insight into our followers and trends. A huge help.

Inconvénients

As we are a brand that sells physical products in our store, it would be helpful for us to tag the images showing product to allow viewer to click and shop them. Also, we would like to auto-post posts with multiple images. Certainly, neither are deal breakers, but having the additional functionality would be helpful.

Avantages

I used Iconosquare for six months to aid Influencer Search.
1. Lets you find influencers based on a wide number of parameters
2. Of about 5 platforms tested, iconosquare had the most accurate data
3. Provides list of tools and services that can be used, a comprehensive list known as SMMartbox
4. Allows scheduling posts on Facebook and Instagram

Inconvénients

Iconosquare has been undergoing a lot of changes owing to Instagram policies, which tends to get a bit tiring to track and understand

Avantages

I used it mostly for instagram, that facebook. What i loved was able to have a gallery with all the photos i could use, and putting them names and tags, and when i used them they moved to another folder so i didnt have the problem of reposting something.

Inconvénients

I founnd it a bit hard to post sometimes since it didnt automatically post to instagram, so you have to copy and paste all the content you had prepared into instagram an post it yourself. it wasnt automatic

Avantages

What I like the most about the program is a great variety of uses with different programs, for example, Instagram, Twitter and you can access each of them in the best way, it also has very good plans at a low cost, that is, almost any company You can purchase their services.

Inconvénients

It is a good program but as the title says, it has many flaws, when integrating the accounts they log off recurrently and this wastes a lot of time on a daily basis, especially on Twitter, which is why we decided to change in this regard to a support program that supports us daily the login without wasting time. As for support, I can't say less, they have great support, but what is tedious is entering help tickets.

Avantages

To me, Iconosquare is what should be included in the Instagram app by default. But it's not, so we have Iconosquare. It's essentially everything you would expect from the analytics end of Instagram, similar to what you would see in Facebook Analytics and Insights (thought not quite that in depth). There's a whole lot of features, the main ones behing hashtag tracking, audience analysis, page tracking, post tracking, post creation, scheduling and publishing, competitor benchmarking and influencer research. If doing any kind of organic strategy on Instagram, you're basically flying blind without this information.

Inconvénients

Honestly, and maybe this makes me a cheapskate, but to me it's the price. It feels wrong to me to have to pay for something so basic that should be included in an app that's used by over 800 million people, but for whatever reason the creators haven't bothered. It's no fault of Iconosquare, since they didn't make Instagram and simply saw an opportunity to create an app and had to make money doing it. I just wish it wasn't necessary. But it is, and in my mind Iconosquare is the best choice to compensate for that, if Instagram is a meaningful platform to you.

Avantages

This tool allows us to schedule posts out throughout the calendar year - when we schedule in bursts, it helps us get into a rhythm. Much easier than having to be creative momentarily/on the spot 3x a day.

Inconvénients

Sometimes, trying to move between time slots is glitchy... The program itself is occasionally glitchy, slow, or feels bogged down.

Avantages

Iconosquare es una herramienta de gestión de redes sociales útil para los profesionales de la industria. Me ha gustado especialmente que el software proporciona una amplia variedad de funcionalidades para gestionar y analizar sus cuentas de redes sociales, lo que le permite optimizar sus estrategias de marketing y aumentar la visibilidad de la marca. Además, Iconosquare ofrece una excelente integración con otras plataformas, como Facebook, Twitter y Instagram, lo que facilita la sincronización de contenido entre diferentes plataformas.

Inconvénients

El precio del software es un poco elevado para algunas empresas pequeñas, lo que significa que no todas las empresas pueden disfrutar de sus funcionalidades. Además, el software no está disponible en todos los idiomas, por lo que los usuarios de habla hispana pueden tener algunas dificultades para usarlo.`

Avantages

I love how it helps us on provide comprehensive data for my Instagram brand. Things you can measure are:
- Engagement data
- Followers growth
- Best time to post
- Posting habits
- Provide post scheduler
- Industry benchmark

Inconvénients

Unfortunately they are no longer provide us with free plan haha. However, they still provide an access to free trial for certain period.

Avantages

I like how easy the interface is. Amazing, amazing price for all the features and analytics the platform has to offer. I really like how easy it is to identify influencers and perform hashtag research.

Inconvénients

There are not too many things I dislike about Iconosquare. One thing is that it doesn't seem to offer analytics that are as comprehensive and powerful as other software programs such as Hootsuite.

Avantages

I've used it mostly for my Instagram. It provides list of tools and services that can be used.
Also there is an option to schedule your posts. As well as the one to preview your feed , which makes planing a lot easier. The reporting is very thorough, accurate and detailed.

Inconvénients

I can't say that there is a lot that I don't like about Iconosquare. The only down side is the price. It is quite expensive and not everyone can afford it.

Avantages

It allows you to schedule and preview your Instagram feed. We've rarely run into any hiccups, and the platform has updates now and then which have only improved the experience. The reporting is very thorough and detailed and works well for putting into reports.

Inconvénients

I wish there were easier view options. ie: see the next 4 weeks instead of just the specific month. or automatic layout options.

Avantages

Review most enganging post, most reach post

Inconvénients

They now remove ads and non ads feature now

Alternatives envisagées 

Pourquoi passer à Iconosquare